Comparison Summary
Introducing Optimove and Simon CDP
Optimove, Simon CDP, Treasure Data, Optimizely Data Platform, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Optimove covers Engagement Management, Lifetime Value Management, Loyalty Management, Relationship Marketing, etc.
Simon CDP focuses on Engagement Management with E-Mail, Channel Marketing, Personalized Marketing with Review Sites, Campaign Management with E-Mail, etc.
"Optimove gives us the data, segmentation and campaign automation to support true omnichannel marketing, as opposed to attempting to simply coordinate among single-channel efforts. " - Jonas Malpass
"Simon effectively enabled us to three-fold our campaign volume during the holidays while maintaining a high resolution of message targeting. " - Frances Comey
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Relationship Marketing Hub that help marketers drive growth by transforming customer data into actionable insights
Customer Data Platform to deliver data-driven, personalized customer experiences
Financials
SERIES A
SERIES C
Business Need
Total Processes
(we found evidences for)
112
38
Total Goals
(we found evidences for)
18
12
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Increase customer life time value
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Increase sales & revenue
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Improve brand engagement
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Scale best practices
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Improve ROI
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Grow market share
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Enter new markets internationally or locally
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Improve efficiency
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Build brand awareness
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Launch new products
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Improve internal communications
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Establish thought leadership
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Increase average basket value
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Improve digital and social presence
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Improve consistency
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Improve stakeholder relations
- See 15 more
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Increase sales & revenue
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Enhance customer relationships
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Acquire customers
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Increase customer life time value
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Establish thought leadership
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Enter new markets internationally or locally
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Improve brand engagement
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Manage risk
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Improve efficiency
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Improve ROI
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Grow market share
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Scale best practices
- See 9 more
Top Channels
Channels Used
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e-mail
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review sites
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Tripadvisor
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text SMS
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promotions
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social media
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games
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omnichannel
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Instagram
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website
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user generated content
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blogs
- See 9 more
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e-mail
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review sites
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Tripadvisor
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text SMS
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promotions
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social media
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games
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omnichannel
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Instagram
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website
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user generated content
-
blogs
- See 9 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
