Optimove Overview
Optimove’s platform integrates customer data, AI-led multichannel journey orchestration, and multitouch attribution. Customer interactions are optimized using AI-driven insights.
Use Cases
Customers recommend Engagement Management, Lifetime Value Management, Loyalty Management, as the business use cases that they have been most satisfied with while using Optimove.
Business Priorities
Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Optimove.
Optimove Use-Cases and Business Priorities: Customer Satisfaction Data
Optimove's features include Personalization, Micro Customer Segmenting, Dashboard, etc. and Optimove support capabilities include AI Powered, Phone Support, Chat Support, etc. also Optimove analytics capabilities include Analytics, and Custom Reports.
Reviews
"Optimove’s software and services have proved to be exactly what we needed to scale up our multi-brand player marketing operation and, at the same time, to turn our marketing teams into successful test-and-optimize CRM machines." - Claus Hansen
Optimove, Treasure Data, Optimizely Data Platform, Blueshift, Treasure Data, etc., all belong to a category of solutions that help Customer Data Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Optimove
Top Industries
- Information Technology and Services
- Accounting
- Marketing and Advertising
Popular in
- Small Business
- Mid Market
- Enterprise
Optimove is popular in Information Technology And Services, Accounting, and Marketing And Advertising and is widely used by Small Business, Mid Market, and Enterprise.
Comprehensive Insights on Optimove Use Cases
How can Optimove enhance your Engagement Management process?
What benefits does Optimove offer for Lifetime Value Management?
How does Optimove address your Loyalty Management Challenges?
How can Optimove enhance your Relationship Marketing process?
How can Optimove optimize your Campaign Management Workflow?
76+ more Business Use Cases
29 buyers and buying teams have used Cuspera to assess how well Optimove solved their Customer Data Platform needs. Cuspera uses 10783 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
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Optimove’s software and services have proved to be exactly what we needed to scale up our multi-brand player marketing operation and, at the same time, to turn our marketing teams into successful test-and-optimize CRM machines. Testimonial By Claus Hansen |
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Optimove empowered us when we were at the height of disruption. We were able to be nimble and agile as customer behaviors were changing drastically. Testimonial By Elizabeth Owens |
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Optimove gives us the data, segmentation and campaign automation to support true omnichannel marketing, as opposed to attempting to simply coordinate among single-channel efforts. Testimonial By Jonas Malpass |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Claus Hansen Director of CRM Roar Digital (a joint venture between MGM and Entain) |
Optimove’s software and services have proved to be exactly what we needed to scale up our multi-brand player marketing operation and, at the same time, to turn our marketing teams into successful test-and-optimize CRM machines. Testimonial By Claus Hansen |
|
Elizabeth Owens VP Marketing Paper Source |
Optimove empowered us when we were at the height of disruption. We were able to be nimble and agile as customer behaviors were changing drastically. Testimonial By Elizabeth Owens |
|
Jonas Malpass Senior Manager of CRM & Digital Marketing John Hardy |
Optimove gives us the data, segmentation and campaign automation to support true omnichannel marketing, as opposed to attempting to simply coordinate among single-channel efforts. Testimonial By Jonas Malpass |
Case Studies
| COMPANY | INDUSTRY | CASE STUDIES |
|---|---|---|
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Case study Adore MeRead More |
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NA |
Case study IDTRead More |
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Case study FunstageRead More |
Video
Introducing OptiGenie - Data Driven AI
Frequently Asked Questions(FAQ)
for Optimove
What is Optimove?
Optimove is a Relationship Marketing Software as a service platform that drives measurable growth through targeted campaigns, measurement and optimization. It is suited for enterprises looking to use intelligent communications to understand and impact customer behavior.
It features Micro-segmentation, theme-guided analytics, single customer view, dynamic customer journeys, cross-channel campaign automation, behavior-triggered interaction, test vs control, self-optimizing campaigns and autonomous insight generation.
It allows to gain access to customer data, discover insights and identify customer engagement opportunities. It helps to plan, design and organize cross-channel journey unique to every customer. It helps to measure incremental impact of your campaigns and strategies and predict customer behavior. It provides deep customer insight and bridges gap between data science and marketing with actionable insights for continuous optimization of customer communications.
What is Optimove used for?
What are the top features of Optimove?
Who uses Optimove?
What are Optimove alternatives?
Where is Optimove located?
Peers used Optimove for engagement management and lifetime value management
Optimove Competitors
Optimove Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (337) |
| Analytics | Read Reviews (1310) |
| Custom Reports | Read Reviews (824) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (337) |
| Analytics | Read Reviews (1310) |
| Custom Reports | Read Reviews (824) |
Optimove Integrations
Optimove integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for Optimove
Overall Risk Meter
Top Failure Risks for Optimove
Mobius Solutions, Ltd News
New CRM Tool Aims to Improve In-Game Betting Experience
Optimove introduces OptiLive, a CRM tool to enhance in-game betting by suggesting relevant bets, aiming to boost live wagering, which is more lucrative than pre-match betting.
Optimove Launches OptiLive: For the First Time, Sportsbook Operators Can Create CRM-Powered Live Sports Marketing at Scale
Optimove launched OptiLive, a CRM-powered solution for sportsbooks to enhance live sports marketing by sending personalized messages during events, boosting in-play betting engagement and revenue.
Optimove Launches Viber as a Marketing Channel Through MMDSmart Partnership
Optimove offers a customer-led marketing platform using AI to personalize multichannel campaigns. It includes gamification, promotions, and native marketing channels for industries like iGaming and retail. Resources include industry benchmarks, guides, and success stories.
Mobius Solutions, Ltd Feeds
Noa Nitzan Geffen Joins CRM Leader, Optimove, as General Counsel - GlobeNewswire
Noa Nitzan Geffen has joined Optimove as their new General Counsel.
Adi Dagan Joins Optimove as Senior Director of Partnerships - GlobeNewswire
Adi Dagan has joined Optimove as the Senior Director of Partnerships.
Optimove Named Contender In Email Marketing Services
Optimove, the first Customer-Led Marketing Platform, has been named a Contender in The Forrester Wave™: Email Marketing Service Providers, Q3 2024. The report cites Optimove’s strength in improving marketer processes with real-time data, and delivering AI-generated recommendations, solidifying, for the company, its position as a powerhouse of both email and cross-channel marketing.
The post Optimove Named Contender In Email Marketing Services appeared first on Optimove.
Mobius Solutions, Ltd Profile
Company Name
Mobius Solutions, Ltd
Company Website
//optimove.comHQ Location
217 West 21st St., 2nd Floor, New York, New York 10011, US
Employees
101-250
Social
Financials
SERIES A
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