Comparison Summary
Introducing Optimove and Squirro
Optimove, Squirro, Treasure Data, Optimizely Data Platform, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Optimove covers Engagement Management, Lifetime Value Management, Loyalty Management, Relationship Marketing, etc.
Squirro focuses on Generation Of New Leads with User Generated Content, Engagement Management, Social Media Management with Social Media, Helpdesk Management, etc.
"Optimove allows us to build micro segments and curate a customer lifecycle journey to drive engagement with customers across geographies and demographics. " - Tarun Katial
"I really enjoyed learning about Squirro through the academy. The layout and UI was done beautifully. While most users may focus solely on the information displayed, the attractive presentation of the information is equally important in order to keep... users engaged and following. The information was clear, practical, and progressed logically. (...) All in all, the Squirro learning academy has been an overwhelmingly positive experience. I'm loving your product and look forward to using it more. " - Kyle Marshall
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About
Relationship Marketing Hub that help marketers drive growth by transforming customer data into actionable insights
Customer Insights Platform for Enterprise Success
Financials
SERIES A
Business Need
Total Processes
(we found evidences for)
112
43
Total Goals
(we found evidences for)
18
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Increase customer life time value
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Increase sales & revenue
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Improve brand engagement
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Scale best practices
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Improve ROI
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Grow market share
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Enter new markets internationally or locally
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Improve efficiency
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Build brand awareness
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Launch new products
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Improve internal communications
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Establish thought leadership
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Increase average basket value
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Improve digital and social presence
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Improve consistency
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Improve stakeholder relations
- See 15 more
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Enhance customer relationships
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Acquire customers
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Improve ROI
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Increase sales & revenue
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Grow market share
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Launch new products
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Enter new markets internationally or locally
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Establish thought leadership
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Scale best practices
- See 6 more
Top Channels
Channels Used
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social media
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phone calls
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user generated content
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blogs
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review sites
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Amazon
- See 3 more
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social media
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phone calls
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user generated content
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blogs
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review sites
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Amazon
- See 3 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
