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Oracle Eloqua vs Zapier: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Oracle Eloqua vs. Zapier is based on a specific set of business needs and context. The comparison uses 23221 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Oracle Eloqua and Zapier

Oracle Eloqua, Zapier, Salesforce Account Engagement (Formerly Pardot), Act-On, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Oracle Eloqua covers Campaign Management with E-Mail, Engagement Management with E-Mail, Communication Management with E-Mail, Lead Nurturing with E-Mail, etc.

Zapier focuses on Workflow Management, Communication Management with E-Mail, Generation Of New Leads with Social Media, Social Media Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Oracle Eloqua

Focus area

Oracle Eloqua is better than Zapier for

Software Failure Risk

  • medium

logo Zapier

Focus area

Zapier is better than Oracle Eloqua for

Software Failure Risk

  • medium

About

Oracle | Integrated Cloud Applications and Platform Services

Zapier | The easiest way to automate your work

Age

1977

Financials

IPO

SEED

Business Need

Total Processes
(we found evidences for)

113

132

Total Goals
(we found evidences for)

18

19

Top Processes

Evidences indicate better relative satisfaction


campaign analytics

campaign monitoring


engagement management

engaging and following up

engaging with scheduling & cadence


communication management

sending & publishing communications

tracking & monitoring communications



generation of new leads


social media management

social media analytics

monitoring social media

engaging on social media

managing social media account

scheduling post to social media




contact list management

creating contact list


account management



content publishing

searching for content




training & onboarding




segmentation and targeting




trade show marketing




loyalty management

identify target customers

customise loyalty program

create engagement based loyalty




personalized marketing


sales document management

proposal & quote management

contract management


lead qualification: demographic

lead qualification: behavioural

lead qualification: technographic

lead qualification: firmographic


products & pricelist management


international marketing


database marketing



conversion management


lifetime value management


competitive intelligence




knowledge management

creating knowledge base


influencer marketing


social media marketing


revenue cycle management


community marketing


subscription management


performance management


relationship management




opportunity management


outbound marketing








channel management


distribution management


community building


touchpoint management


relationship marketing


courses & assessment

create learning path


customer feedback management

measuring customer satisfaction

measuring net promoter score


business development



follower management





discount management


promotion management


sales call management


rating and review management


sales review & feedback


billing and invoice management



customer case management


conference call management


referral management




calendar management



Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Scale best practices

  • Improve ROI

  • Grow market share

  • Enter new markets internationally or locally

  • Improve internal communications

  • Establish thought leadership

  • Launch new products

  • Improve brand engagement

  • Build brand awareness

  • Improve stakeholder relations

  • Manage risk

  • Shorten ramp up time

  • Improve digital and social presence

  • Improve efficiency

  • Improve visibility

  • See 15 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve internal communications

  • Improve ROI

  • Scale best practices

  • Enter new markets internationally or locally

  • Launch new products

  • Improve digital and social presence

  • Grow market share

  • Build brand awareness

  • Improve efficiency

  • Improve consistency

  • Increase customer life time value

  • Improve stakeholder relations

  • Improve brand engagement

  • Improve visibility

  • Establish thought leadership

  • Improve navigation

  • See 16 more

Top Channels

Channels Used

  • e-mail

  • social media

  • Facebook

  • chat

  • Slack

  • website

  • phone calls

  • user generated content

  • blogs

  • text SMS

  • offline

  • LinkedIn

  • newsletter

  • promotions

  • Twitter

  • mobile

  • video

  • mobile app

  • Instagram

  • point of sale

  • Facebook page

  • trade shows

  • events

  • on premises

  • review sites

  • Amazon

  • mass media

  • coupons

  • Whatsapp

  • games

  • Pinterest

  • print media

  • magazine

  • causes and charity

  • G2crowd

  • omnichannel

  • Facebook at work

  • radio

  • display advertisement

  • Netflix

  • Skype

  • See 38 more
  • e-mail

  • social media

  • Facebook

  • chat

  • Slack

  • website

  • phone calls

  • user generated content

  • blogs

  • text SMS

  • offline

  • LinkedIn

  • newsletter

  • promotions

  • Twitter

  • mobile

  • video

  • mobile app

  • Instagram

  • point of sale

  • Facebook page

  • trade shows

  • events

  • on premises

  • review sites

  • Amazon

  • mass media

  • coupons

  • Whatsapp

  • games

  • Pinterest

  • print media

  • magazine

  • causes and charity

  • G2crowd

  • omnichannel

  • Facebook at work

  • radio

  • display advertisement

  • Netflix

  • Skype

  • See 38 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting