Comparison Summary
This comparison report of Oracle Marketing Cloud vs. Ghost is based on a specific set of business needs and context. The comparison uses 3021 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Oracle Marketing Cloud and Ghost
Oracle Marketing Cloud, Movable Ink, Pitchbox, etc., belong to a category of solutions that help Content Marketing, whereas Ghost, Butter CMS, Jasper, etc., belong to a category of solutions that help Content Management Systems. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Oracle Marketing Cloud covers Engagement Management with E-Mail, Content Management, Campaign Management with E-Mail, Communication Management with E-Mail, etc.
Ghost focuses on Communication Management with User Generated Content, Content Management with Website, Social Media Management with Social Media, Advertisement with Website, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Oracle Marketing Cloud
Focus area
Oracle Marketing Cloud is better than Ghost for
Software Failure Risk
About
Oracle | Integrated Cloud Applications and Platform Services
Non-profit organization building open source technology
Age
1977
Financials
IPO
SEED
Business Need
Total Processes
(we found evidences for)
87
38
Total Goals
(we found evidences for)
13
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Grow market share
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Increase sales & revenue
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Improve ROI
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Enter new markets internationally or locally
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Scale best practices
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Improve brand engagement
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Establish thought leadership
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Build brand awareness
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Improve stakeholder relations
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Improve efficiency
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Improve digital and social presence
- See 10 more
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Acquire customers
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Scale best practices
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Enhance customer relationships
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Launch new products
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Improve efficiency
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Increase sales & revenue
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Improve digital and social presence
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Improve navigation
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Reduce bounce
- See 6 more
Top Channels
Channels Used
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user generated content
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blogs
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e-mail
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website
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social media
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newsletter
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video
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mobile
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offline
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point of sale
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mobile app
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phone calls
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chat
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Slack
-
LinkedIn
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Twitter
-
print media
-
magazine
- See 15 more
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user generated content
-
blogs
-
e-mail
-
website
-
social media
-
newsletter
-
video
-
mobile
-
offline
-
point of sale
-
mobile app
-
phone calls
-
chat
-
Slack
-
LinkedIn
-
Twitter
-
print media
-
magazine
- See 15 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
