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OutboundEngine vs Mapp Cloud: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of OutboundEngine vs. Mapp Cloud is based on a specific set of business needs and context. The comparison uses 4752 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing OutboundEngine and Mapp Cloud

OutboundEngine, Mapp Cloud, Maropost, VBOUT, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

OutboundEngine covers Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with E-Mail, Content Management with Social Media, etc.

Mapp Cloud focuses on Engagement Management, Lead Analytics, Forecasting, Channel Marketing, etc.

"As a real estate agent, I wear so many hats and I can't be an expert at everything! That's why it's been so important for me to pass some things on to people who are like my marketing and OutboundEngine. " - Susan Baca

"The decision to go with Data Streams was a no brainer. Modern online business is highly data-driven and needs to be managed in real time. Our vision is to be able to offer our customers a personalized user experience based on analytics and machine l...earning and to reach an ideal level of automated marketing outreach by using data from real-time streams. " - Martin Nguyen

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo OutboundEngine

Focus area

OutboundEngine is better than Mapp Cloud for

Software Failure Risk

  • low

logo Mapp Cloud

Focus area

Mapp Cloud is better than OutboundEngine for

Software Failure Risk

  • low

About

Marketing Automation platform to target new customers, build loyalty and close more business

Insight-led Customer Experience Platform with Real-time Insights

Age

1998

Financials

SERIES C

PRIVATE

Business Need

Total Processes
(we found evidences for)

77

49

Total Goals
(we found evidences for)

14

13

Top Processes

Evidences indicate better relative satisfaction


social media management

engaging on social media

scheduling post to social media

managing social media account

social media analytics


engagement management

engaging and following up


communication management

sending & publishing communications



content publishing

searching for content


contact list management


generation of new leads


social media marketing


campaign management

campaign analytics

campaign monitoring


rating and review management


training & onboarding





sales document management

contract management

proposal & quote management


helpdesk management


competitive intelligence




referral management


conversion management



knowledge management



conference call management



customer case management



loyalty management

customise loyalty program

identify target customers



customer feedback management



outbound marketing


advocacy management



workflow management


lifetime value management


business development




channel management


personalized marketing



touchpoint management



Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Improve digital and social presence

  • Scale best practices

  • Build brand awareness

  • Improve ROI

  • Grow market share

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Launch new products

  • Establish thought leadership

  • Increase sales & revenue

  • Improve consistency

  • Improve internal communications

  • See 11 more
  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Increase customer life time value

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Scale best practices

  • Improve ROI

  • Grow market share

  • Increase average basket value

  • Improve consistency

  • Improve internal communications

  • Improve efficiency

  • See 10 more

Top Channels

Channels Used

  • e-mail

  • mobile

  • website

  • social media

  • mobile app

  • text SMS

  • offline

  • omnichannel

  • newsletter

  • point of sale

  • mass media

  • television

  • trade shows

  • promotions

  • review sites

  • See 12 more
  • e-mail

  • mobile

  • website

  • social media

  • mobile app

  • text SMS

  • offline

  • omnichannel

  • newsletter

  • point of sale

  • mass media

  • television

  • trade shows

  • promotions

  • review sites

  • See 12 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

low

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medium

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Business Setting