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Outbrain vs Agorapulse: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Outbrain vs. Agorapulse is based on a specific set of business needs and context. The comparison uses 16606 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Outbrain and Agorapulse

Outbrain, Taboola, Skyword360, etc., belong to a category of solutions that help Content Marketing, whereas Agorapulse, Zoho Social, Sprout Social, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Outbrain covers Advertisement with Social Media, Content Management with Promotions, Communication Management with Social Media, Engagement Management with Website, etc.

Agorapulse focuses on Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Content Management with Social Media, etc.

"We are confident that our publishers will creat lasting relationships with readers and increase revenue opportunities as a result of this partnership. " - Placido Balmaseda

"We don’t just post for the sake of posting. There needs to be a strategy, and we need to be able to show a client a detailed report on how content has done, so we can improve/edit/adjust it. " - Robyn Mays

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Outbrain

Focus area

Outbrain is better than Agorapulse for

Software Failure Risk

  • medium

logo Agorapulse

Focus area

Agorapulse is better than Outbrain for

Software Failure Risk

  • medium

About

The Leading Recommendation Platform for the Open Web

Agorapulse: Simple & Affordable Social Media Management

Age

2006

2011

Financials

PRIVATE

SEED

Business Need

Total Processes
(we found evidences for)

69

98

Total Goals
(we found evidences for)

14

15

Top Processes

Evidences indicate better relative satisfaction



searching for content


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up


social media management

monitoring social media

scheduling post to social media

engaging on social media

managing social media account


generation of new leads




sales document management

proposal & quote management

contract management



campaign management

campaign analytics




social media marketing


conversion management


competitive intelligence


training & onboarding


lifetime value management


lead qualification

lead qualification: technographic



segmentation and targeting


account management


contact list management








business development


revenue cycle management


performance management



influencer marketing


rating and review management


relationship management





workflow management


helpdesk management


touchpoint management


advocacy management




channel management


measuring customer satisfaction


customer feedback management

measuring customer satisfaction


reputation management




promotion management



influencer management


sales review & feedback


community building



discount management


follower management


products & pricelist management


calendar management




Top Goals

Goals Achieved

  • Acquire customers

  • Build brand awareness

  • Increase sales & revenue

  • Improve brand engagement

  • Improve ROI

  • Scale best practices

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Improve digital and social presence

  • Increase customer life time value

  • Improve efficiency

  • Grow market share

  • Establish thought leadership

  • Launch new products

  • See 11 more
  • Improve ROI

  • Improve digital and social presence

  • Acquire customers

  • Enhance customer relationships

  • Build brand awareness

  • Improve brand engagement

  • Increase sales & revenue

  • Scale best practices

  • Launch new products

  • Improve visibility

  • Enter new markets internationally or locally

  • Grow market share

  • Improve internal communications

  • Improve efficiency

  • Improve consistency

  • See 12 more

Top Channels

Channels Used

  • social media

  • Facebook

  • Instagram

  • website

  • Twitter

  • user generated content

  • blogs

  • LinkedIn

  • mobile

  • video

  • Facebook page

  • promotions

  • e-mail

  • mobile app

  • offline

  • Pinterest

  • phone calls

  • on premises

  • coupons

  • chat

  • games

  • Facebook at work

  • causes and charity

  • review sites

  • Amazon

  • Slack

  • trade shows

  • events

  • newsletter

  • omnichannel

  • Skype

  • mass media

  • Snapchat

  • See 30 more
  • social media

  • Facebook

  • Instagram

  • website

  • Twitter

  • user generated content

  • blogs

  • LinkedIn

  • mobile

  • video

  • Facebook page

  • promotions

  • e-mail

  • mobile app

  • offline

  • Pinterest

  • phone calls

  • on premises

  • coupons

  • chat

  • games

  • Facebook at work

  • causes and charity

  • review sites

  • Amazon

  • Slack

  • trade shows

  • events

  • newsletter

  • omnichannel

  • Skype

  • mass media

  • Snapchat

  • See 30 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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low

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Business Setting