Comparison Summary
This comparison report of Outbrain vs. BrightCove is based on a specific set of business needs and context. The comparison uses 4410 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Outbrain and BrightCove
Outbrain, Taboola, Skyword’s Accelerator360, etc., belong to a category of solutions that help Content Marketing, whereas BrightCove, Wistia, Cincopa, etc., belong to a category of solutions that help Video Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Outbrain covers Advertisement with Social Media, Content Management with Promotions, Communication Management with Social Media, Engagement Management with Website, etc.
BrightCove focuses on Content Management with Video, Advertisement with Video, Communication Management with Video, Social Media Management with Social Media, etc.
"Outbrain has proven to be a leader in the native advertising space by joining forces, our partnership with outbrain allows us to connect with consumers on a wider scale. " - De Barros Marcio
"From a technical point of view, Brightcove was the only platform we could have used to help us realize our vision. " - Teresa Pappas
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
The Leading Recommendation Platform for the Open Web
The most powerful way to connect with every audience
Age
2006
2004
Financials
PRIVATE
IPO
Business Need
Total Processes
(we found evidences for)
69
65
Total Goals
(we found evidences for)
14
12
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Build brand awareness
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Increase sales & revenue
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Improve brand engagement
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Improve ROI
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Scale best practices
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Enter new markets internationally or locally
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Enhance customer relationships
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Improve digital and social presence
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Increase customer life time value
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Improve efficiency
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Grow market share
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Establish thought leadership
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Launch new products
- See 11 more
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Acquire customers
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Improve ROI
-
Improve brand engagement
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Increase sales & revenue
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Improve internal communications
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Build brand awareness
-
Enhance customer relationships
-
Establish thought leadership
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Enter new markets internationally or locally
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Launch new products
-
Improve digital and social presence
-
Increase customer life time value
- See 9 more
Top Channels
Channels Used
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video
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social media
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website
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e-mail
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mass media
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offline
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display advertisement
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television
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mobile
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Twitter
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Facebook
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channel partners
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events
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trade shows
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user generated content
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blogs
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LinkedIn
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mobile app
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Doubleclick
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point of sale
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promotions
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chat
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Slack
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on premises
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movies
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phone calls
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print media
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magazine
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newsletter
-
review sites
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Amazon
-
Instagram
-
games
- See 30 more
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video
-
social media
-
website
-
e-mail
-
mass media
-
offline
-
display advertisement
-
television
-
mobile
-
Twitter
-
Facebook
-
channel partners
-
events
-
trade shows
-
user generated content
-
blogs
-
LinkedIn
-
mobile app
-
Doubleclick
-
point of sale
-
promotions
-
chat
-
Slack
-
on premises
-
movies
-
phone calls
-
print media
-
magazine
-
newsletter
-
review sites
-
Amazon
-
Instagram
-
games
- See 30 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High