Comparison Summary
This comparison report of Outbrain vs. Upland Kapost is based on a specific set of business needs and context. The comparison uses 3000 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Outbrain and Upland Kapost
Outbrain, Upland Kapost, Taboola, Skyword360, etc., belong to a category of solutions that help Content Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Outbrain covers Advertisement with Social Media, Content Management with Promotions, Communication Management with Social Media, Engagement Management with Website, etc.
Upland Kapost focuses on Content Management, Workflow Management, Communication Management with E-Mail, Collaboration, etc.
"We’re delighted to welcome Outbrain as a partner of Nine. Outbrain as a partner of Nine. Outbrain’s proprietary technology and solutions will offer yet another vehicle for advertisers looking to reach the unique and premium audience within our digit...al ecosystem. " - Michael Stephenson
"We can easily repurpose and refresh content much faster now that it’s all in one place. Having everything available with a quick search, we can look back at past work and use that as a foundation for new pieces. " - Cristina Schroer
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
The Leading Recommendation Platform for the Open Web
Create consistent, personalized content experiences—at scale.
Age
2006
2010
Financials
PRIVATE
PRIVATE
Business Need
Total Processes
(we found evidences for)
69
45
Total Goals
(we found evidences for)
14
11
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Build brand awareness
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Increase sales & revenue
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Improve brand engagement
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Improve ROI
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Scale best practices
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Enter new markets internationally or locally
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Enhance customer relationships
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Improve digital and social presence
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Increase customer life time value
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Improve efficiency
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Grow market share
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Establish thought leadership
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Launch new products
- See 11 more
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Increase sales & revenue
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Improve ROI
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Acquire customers
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Launch new products
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Improve internal communications
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Scale best practices
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Enter new markets internationally or locally
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Enhance customer relationships
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Improve brand engagement
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Improve visibility
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Establish thought leadership
- See 8 more
Top Channels
Channels Used
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e-mail
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user generated content
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blogs
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social media
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website
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video
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chat
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offline
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text SMS
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promotions
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trade shows
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phone calls
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point of sale
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out of home
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brochure
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on premises
- See 13 more
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e-mail
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user generated content
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blogs
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social media
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website
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video
-
chat
-
offline
-
text SMS
-
promotions
-
trade shows
-
phone calls
-
point of sale
-
out of home
-
brochure
-
on premises
- See 13 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High