Comparison Summary
This comparison report of PathFactory vs. Upland Kapost is based on a specific set of business needs and context. The comparison uses 2583 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing PathFactory and Upland Kapost
PathFactory, Upland Kapost, Turtl, Outgrow, etc., belong to a category of solutions that help Content Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
PathFactory covers Engagement Management, Content Management, Account Management, Generation Of New Leads with E-Mail, etc.
Upland Kapost focuses on Content Management, Workflow Management, Communication Management with E-Mail, Collaboration, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
PathFactory powers Content Insight and Activation for B2B ...
Create consistent, personalized content experiences—at scale.
Age
2010
Financials
SERIES B
PRIVATE
Business Need
Total Processes
(we found evidences for)
70
45
Total Goals
(we found evidences for)
12
11
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Enter new markets internationally or locally
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Grow market share
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Improve ROI
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Improve digital and social presence
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Scale best practices
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Build brand awareness
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Improve internal communications
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Launch new products
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Establish thought leadership
- See 9 more
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Increase sales & revenue
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Improve ROI
-
Acquire customers
-
Launch new products
-
Improve internal communications
-
Scale best practices
-
Enter new markets internationally or locally
-
Enhance customer relationships
-
Improve brand engagement
-
Improve visibility
-
Establish thought leadership
- See 8 more
Top Channels
Channels Used
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e-mail
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user generated content
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blogs
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social media
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website
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video
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chat
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offline
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text SMS
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promotions
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trade shows
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phone calls
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point of sale
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out of home
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brochure
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on premises
- See 13 more
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e-mail
-
user generated content
-
blogs
-
social media
-
website
-
video
-
chat
-
offline
-
text SMS
-
promotions
-
trade shows
-
phone calls
-
point of sale
-
out of home
-
brochure
-
on premises
- See 13 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
