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Pathmatics vs TargetNXT: 2024 Ultimate Comparison Guide

Failure Risk Guidance Security Report ?

Failure Risk for Pathmatics medium Failure Risk for TargetNXT medium
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Comparison Summary

This comparison report of Pathmatics vs. TargetNXT is based on a specific set of business needs and context. The comparison uses 1483 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Pathmatics and TargetNXT

Pathmatics, TargetNXT, Improvado, Upwave, etc., belong to a category of solutions that help Marketing Data Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Pathmatics covers Advertisement, Competitive Intelligence, Digital Marketing, Communication Management with Social Media, etc.

TargetNXT focuses on Channel Marketing, Campaign Management, Generation Of New Leads, Telemarketing with E-Mail, etc.

"Pathmatics is the first tool we use to understand marketplace trends, competitive spend, and budget allocation. Using Explorer has helped us strengthen our client relationships and tangible results that truly move the needle for their brand. " - Samuel Yonack

"Erin was absolutely brilliant to deal with when starting our data investment for healthcare. Not only did she happily discuss our options, but she had a host of experts to connect to give us the best solution. She was professional, responsive and po...lite throughout all of our dealings with her . Thanks so much Erin & Team .We look forward to working with you in the future and sending anyone your way who needs similar services. Highly recommend! " - Linda Fox

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Pathmatics

Focus area

Pathmatics is better than TargetNXT for

Software Failure Risk

  • medium

logo TargetNXT

Focus area

Software Failure Risk

  • medium

About

Advertiser Database & Digital Marketing Intelligence

Hyper-Targeted Business Email List

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

51

12

Total Goals
(we found evidences for)

9

2

Top Processes

Evidences indicate better relative satisfaction

advertisement

Read Reviews (194)

Read Reviews (0)

competitive intelligence

Read Reviews (61)

Read Reviews (0)

digital marketing

Read Reviews (31)

Read Reviews (0)

communication management

Read Reviews (29)

Read Reviews (0)

sending & publishing communications

Read Reviews (26)

Read Reviews (0)

tracking & monitoring communications

Read Reviews (3)

Read Reviews (0)

social media management

Read Reviews (21)

Read Reviews (0)

social media analytics

Read Reviews (15)

Read Reviews (0)

monitoring social media

Read Reviews (3)

Read Reviews (0)

media buying

Read Reviews (12)

Read Reviews (0)

engagement management

Read Reviews (8)

Read Reviews (0)

engaging and following up

Read Reviews (8)

Read Reviews (0)

generation of new leads

Read Reviews (6)

Read Reviews (1)

sales document management

Read Reviews (5)

Read Reviews (0)

proposal & quote management

Read Reviews (2)

Read Reviews (0)

contract management

Read Reviews (2)

Read Reviews (0)

conversion management

Read Reviews (3)

Read Reviews (0)

database marketing

Read Reviews (2)

Read Reviews (0)

segmentation and targeting

Read Reviews (2)

Read Reviews (0)

content management

Read Reviews (2)

Read Reviews (0)

lead qualification

Read Reviews (2)

Read Reviews (1)

lead qualification: technographic

Read Reviews (2)

Read Reviews (1)

campaign management

Read Reviews (1)

Read Reviews (3)

SeealllessActivities

Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Improve digital and social presence

  • Improve ROI

  • Improve visibility

  • Enter new markets internationally or locally

  • Grow market share

  • Build brand awareness

  • Improve efficiency

  • See 6 more

  • Improve ROI

  • Increase sales & revenue

Top Channels

Channels Used

  • e-mail

  • phone calls

  • social media

  • e-mail

  • phone calls

  • social media

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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No Data

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Migration Risk

medium

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No Data

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting