Planoly and Naytev, An In-Depth Comparison 2024

Comparison Summary

Planoly: Planoly enables businesses to manage and schedule Instagram posts, creating cohesive feeds and improving social presence. Features include content planning for multiple platforms and transforming social content into storefronts.

Naytev: Naytev enhances social media performance with A/B testing and automation. Conversion rates on Facebook, Instagram, and Twitter are increased.

Planoly and Naytev: Customer Satisfaction Data

Most deployed common Use Cases for Planoly and Naytev

What solutions does Planoly and Naytev provide for Social Media Management?

Planoly and Naytev are both social media management tools that assist in scheduling and analyzing content. Planoly focuses on visual planning and scheduling for Instagram, enabling users to create aesthetically pleasing feeds. Naytev emphasizes data-driven content optimization, providing insights into engagement and helping users understand the return on investment for their social media efforts. However, both tools have limitations. Naytev lacks a comprehensive data report, while Planoly does not facilitate engagement with other users' posts.

"...I get to visually plan out my social media posts by dragging and dropping...." Peer review by Emiley I, Sales Associate / Photographer

"...Naytev's modern approach to Social Media Management enables content teams to fully understand the ROI of their content, and as a result make better decisions around publishing and promotion...." Peer review

What makes Planoly and Naytev ideal for Content Management?

Planoly and Naytev are similar in that they both enable users to schedule and manage content for social media platforms. However, Planoly is more focused on visual content management, while Naytev emphasizes testing and analysis. Planoly offers design templates and visual previews of content, while Naytev allows users to test different headlines, copy, and thumbnails to optimize content for engagement and traffic. Both tools have limitations, as Planoly can sometimes fail to post content without notification, while Naytev can experience delays in automatic content sharing.

"...It allows us to auto post & plan content for the future on instagram...." Peer review by Ebony T, Project Manager & Social Media Strategist , Marketing and Advertising

"...I run 10 tests per week to better understand how to package our newly published content for our specific audience on Facebook...." Peer review by Alexandra C, Social Media Strategist, Internet

How can Planoly and Naytev optimize your Communication Management Workflow?

Planoly and Naytev both assist in scheduling and publishing content on social media platforms. Planoly excels in visual planning and offers features like grid layout customization and automatic or manual publishing options. Naytev, however, focuses on data-driven optimization and A/B testing, allowing users to discover the best combination of content elements for maximum engagement and traffic. Naytev's advanced publishing service includes the ability to publish to multiple Facebook pages with ease, although limitations exist with its scheduling feature.

"...Helps us to keep things consistent, publish the content we need to publish when we need to, and shows us a big picture of what we have coming up over the next few days/weeks...." Peer review by Todd F, Creative Director, Design

"...You should weigh the importance of AB testing and paid promotion in light of Facebook's ever-changing policies with publishers...." Peer review by Administrator

What makes Planoly and Naytev ideal for Engagement Management?

Planoly and Naytev both enable users to schedule posts and analyze engagement. However, Planoly focuses on engagement across multiple platforms, including Pinterest, while Naytev specifically targets Facebook engagement. Naytev emphasizes testing and optimization strategies to maximize engagement, whereas Planoly provides tools for planning and scheduling across platforms.

"...You can plan, schedule, posts and Instagram story posts, analyze engagement, and track/reply to comments...." Peer review by User

"...Testing allows us to increase our overall Post Engagement and Clickthrough Rate, which translates to more value for our clients...." Peer review by Rich Russey, Vice President , Sales, Inc.