Overview: PostBeyond and Influitive as Advocacy Marketing Category solutions.

PostBeyond and Influitive cater to the Advocacy Marketing niche with distinct focuses. PostBeyond excels in advocacy, content, and social media management, targeting brand awareness and digital presence. It mainly serves IT, HR, and transport sectors. Influitive offers strong engagement and advocacy with an emphasis on enhancing customer relationships and improving ROI, supported by its extensive customer base in software and marketing. Choosing between them depends on a company's primary advocacy goals and required features.

PostBeyond: PostBeyond is the leading employee advocacy and social selling platform, offering scalability and robust analytics. The solution is user-friendly for employees.

Influitive: Influitive helps companies boost customer lifetime value and sales through customer advocacy. The platform features gamified challenges, feedback management, and community engagement to foster customer connections and loyalty.

PostBeyond and Influitive: Best Use cases based on the customer satisfaction data

Key Activities Supported

PostBeyond facilitates advocacy management, content management, and social media management. It aligns with users focusing on establishing thought leadership and improving brand engagement through streamlined social media processes. read more →

Influitive sharply focuses on engagement and rolling out advocacy along with social media management. It supports users looking to improve digital presence and client referrals efficiently. read more →

Business Goals Facilitated

PostBeyond aids in building brand awareness, scaling best practices, and enhancing digital presence. It aligns with goals such as enhancing ROI and driving brand engagement. read more →

Influitive is pivotal for enhancing customer relationships, fortifying social presence, and improving ROI. These goals align well with companies aiming to advance their advocacy efforts. read more →

Core Features

PostBeyond features standout elements like custom reports, analytics, and integration benefits that cater to analytics-focused businesses. read more →

Influitive boasts custom reports, data import, and integration features, appealing to those needing extensive reporting capabilities. read more →

Vendor Support Preferences

Vendor support from PostBeyond includes features such as 24/7 support and email preferences. read more →

Influitive provides chat, email, phone, and 24/7 support, reflecting a preference for immediate and versatile support channels. read more →

User Segments and Industries

PostBeyond primarily serves small to large enterprises across IT, HR, and transport sectors. read more →

Influitive predominantly attracts enterprise and marketing sectors, fostering a larger presence in software. read more →

Operational Alignment

PostBeyond integrates seamlessly with larger organizations' advocacy frameworks and operational workflows, especially in IT-related fields. read more →

Influitive fits well with varied organizational setups, from small-scale businesses to large enterprises, ensuring smooth integration across various user-generated content channels. read more →

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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IT and Other Capabilities

Low
Medium
High

Ease of migration

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Data

Data Import

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Data Export

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Support

Email Support

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Phone Support

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24/7 Support

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Chat Support

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Others

Analytics

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Custom Reports

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AI Powered

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Most deployed common Use Cases for PostBeyond and Influitive

What solutions does PostBeyond and Influitive provide for Advocacy Management?

Postbeyond focuses on employee advocacy, helping organizations promote employee sharing of content on social media. Postbeyond provides tools for content delivery, performance tracking, and training. Influitive, on the other hand, centers on customer advocacy, offering a platform to manage customer engagement, feedback, and loyalty programs. Influitive's primary focus is customer advocacy, with some functionality for employee advocacy, but its core design prioritizes customer engagement. Influitive's limitations include a lack of dedicated employee advocacy features.

"...It's a great product to help you get started with an Employee Social Media Advocacy Program...." Peer review by Kelly W, Senior Director, Digital Strategy, Hospital & Health Care

"...Categories: Community , Gamification , Referral Marketing , Customer Advocacy...." Peer review

What benefits does PostBeyond and Influitive offer for Engagement Management?

Both Postbeyond and Influitive enable businesses to engage with their audiences through social media and online platforms. Postbeyond focuses on empowering employees to share content and engage with customers, while Influitive emphasizes customer engagement and advocacy. Postbeyond provides tools to track employee engagement and content performance, whereas Influitive focuses on gamification and reward systems to motivate customer participation. A limitation of both platforms is the need for regular monitoring and engagement to ensure optimal results.

"...Its gamification module helps users interact with peers, curate content and build brand value across social media channels...." Peer review

"...Some of these feature games and quizzes where without realizing, I'm engaging and providing company feedback . ...." Peer review by Verified Reviewer, Education

How can PostBeyond and Influitive optimize your Content Management Workflow?

Postbeyond focuses on sharing content through social media channels. It offers gamification and simplifies content sharing for employees and partners. Influitive, on the other hand, focuses on customer advocacy and engagement through various activities like sharing content, providing reviews, and participating in challenges. Both tools utilize user engagement and content sharing, but they focus on different audiences and activities. The limitations of these tools, however, are not clearly articulated in the provided information.

"...Literally anyone, regardless of social media expertise, can easily share content with a couple of clicks...." Peer review by Andrew R, Senior Director, Demand Generation and Digital Marketing, Computer Software

"...Influitive's AdvocateHub brings automation to the process of requesting engagement such as, completing product reviews, providing references, sharing content on social media, participating in PR, etc. and rewarding customers and employees who preform these types of activities...." Peer review by Amber Newman, Sr. Manager, Marketing Communications, ShoreTel

What Are the key features of PostBeyond and Influitive for Social Media Management?

PostBeyond helps employees easily share pre-approved social media content, saving time and ensuring brand consistency. Influitive focuses on building a community of advocates by inviting customers and employees to participate in challenges, such as social media posts, product reviews, and referrals. Both tools provide insights into social media engagement, but their features and functionalities are different. These summaries have limitations as they are based solely on the provided comments, which may not represent the full range of features and capabilities of the tools.

"...I'm terrible at social media and Post Beyond helps me get involved with my companies engagement without any stress...." Peer review by Marysa K, Groups Co-coordinator

"...It's enabled us to crowdsource, improve social sharing as well as build an effective beta testing group...." Peer review by Don M., Cloud Services Executive | Senior Vice President, Marketing, Information Technology and Services

PostBeyond in Action: Unique Use Cases

What makes PostBeyond ideal for Communication Management?

Influitive in Action: Unique Use Cases

How can Influitive optimize your Referral Management Workflow?

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News

Latest PostBeyond News

New Research on Driving Real Business Impact Through Employee Advocacy

Employee advocacy has emerged as a rising strategic imperative, with the potential to drive significant business impact when programs mature.Â Recent research from our 2023 State of Brand Advocacy report provides tangible insights into how employee advocacy provides valuable business contributions, current trends in budgeting, and predictions for future growth and importance. This data reveals … Continued

The post New Research on Driving Real Business Impact Through Employee Advocacy appeared first on PostBeyond.

05/12/2023 - source

PostBeyond vs. Influitive: Comparing Best Advocacy Marketing Solutions 2025

Overview: PostBeyond and Influitive as Advocacy Marketing Category solutions.

PostBeyond and Influitive: Best Use cases based on the customer satisfaction data

Applying your context and needs changes the comparison