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Pubmatic Cloud vs Broadstreet: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Pubmatic Cloud vs. Broadstreet is based on a specific set of business needs and context. The comparison uses 1154 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Pubmatic Cloud and Broadstreet

Pubmatic Cloud, Broadstreet, OpenX, Appodeal Platform, etc., belong to a category of solutions that help Publisher Ad Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Pubmatic Cloud covers Advertisement with Mobile, Communication Management, Engagement Management with Mobile, Lead Qualification with Mobile, etc.

Broadstreet focuses on Advertisement with Website, Communication Management with Print Media, Social Media Management with Website, Engagement Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Pubmatic Cloud

Focus area

Software Failure Risk

  • low

logo Broadstreet

Focus area

Software Failure Risk

  • medium

About

PubMatic: Programmatic Advertising Solutions | SSP Programmatic

The Ad Manager for Direct, Digital Ad Sales | Broadstreet

Age

2006

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

41

19

Total Goals
(we found evidences for)

11

5

Top Processes

Evidences indicate better relative satisfaction



communication management

sending & publishing communications


engagement management

engaging and following up


lead qualification

lead qualification: technographic


workflow management



social media management

social media analytics


generation of new leads


performance management


sales document management

contract management


competitive intelligence




relationship marketing


loyalty management

identify target customers



lifetime value management


products & pricelist management



training & onboarding


campaign analytics


campaign management

campaign analytics


helpdesk management



Top Goals

Goals Achieved

  • Improve ROI

  • Improve visibility

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve efficiency

  • Grow market share

  • Acquire customers

  • Build brand awareness

  • Improve stakeholder relations

  • Improve brand engagement

  • Launch new products

  • See 8 more
  • Increase sales & revenue

  • Improve digital and social presence

  • Improve efficiency

  • Launch new products

  • Grow market share

  • See 2 more

Top Channels

Channels Used

  • website

  • print media

  • magazine

  • social media

  • phone calls

  • newsletter

  • e-mail

  • mobile

  • display advertisement

  • Facebook

  • newspaper

  • promotions

  • text SMS

  • Twitter

  • games

  • user generated content

  • blogs

  • Instagram

  • offline

  • on premises

  • chat

  • See 18 more
  • website

  • print media

  • magazine

  • social media

  • phone calls

  • newsletter

  • e-mail

  • mobile

  • display advertisement

  • Facebook

  • newspaper

  • promotions

  • text SMS

  • Twitter

  • games

  • user generated content

  • blogs

  • Instagram

  • offline

  • on premises

  • chat

  • See 18 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting