Pubmatic Cloud Overview

Pubmatic-cloud offers omnichannel digital advertising solutions for publishers and buyers. Programmatic advertising is leveraged to deliver innovative digital marketing strategies.

Use Cases

Customers recommend Advertisement, Sending & Publishing Communications, Engagement Management, as the business use cases that they have been most satisfied with while using Pubmatic Cloud.

Other use cases:

  • Lead Qualification: Technographic
  • Workflow Management
  • Collaboration
  • Social Media Analytics
  • Generation Of New Leads
  • Performance Management
  • Contract Management
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Business Priorities

Improve ROI and Improve Visibility are the most popular business priorities that customers and associates have achieved using Pubmatic Cloud.

Other priorities:

  • Increase Sales & Revenue
  • Enter New Markets Internationally Or Locally
  • Improve Efficiency
  • Grow Market Share
  • Acquire Customers
  • Build Brand Awareness
  • Improve Stakeholder Relations
  • Improve Brand Engagement
  • Launch New Products
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Pubmatic Cloud Use-Cases and Business Priorities: Customer Satisfaction Data

Pubmatic Cloud works with different mediums / channels such as Mobile. and Mobile App.

Pubmatic Cloud's features include SEM. and Pubmatic Cloud support capabilities include 24/7 Support, Email Support, Chat Support, etc. also Pubmatic Cloud analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Looking for diversity of publishers and scale in doing so...." Peer review by Consultant

Pubmatic Cloud, OpenX, Appodeal Platform, Chartboost, Google Ad Manager, etc., all belong to a category of solutions that help Publisher Ad Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Pubmatic Cloud

Top Industries

  • Marketing and Advertising
  • Computer Software
  • Internet

Popular in

  • Small Business
  • Mid Market
  • Large Enterprise

Pubmatic Cloud is popular in Marketing And Advertising, Computer Software, and Internet and is widely used by Small Business, Mid Market, and Large Enterprise.

Comprehensive Insights on Pubmatic Cloud Use Cases

What benefits does Pubmatic Cloud offer for Sending & Publishing Communications?

How does Pubmatic Cloud address your Engagement Management Challenges?

Why is Pubmatic Cloud the best choice for Lead Qualification: Technographic?

How does Pubmatic Cloud address your Workflow Management Challenges?

24+ more Business Use Cases

9 buyers and buying teams have used Cuspera to assess how well Pubmatic Cloud solved their Publisher Ad Management needs. Cuspera uses 704 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Publisher Ad Management needs.

Case Studies

COMPANY INDUSTRY CASE STUDIES
Pubmatic Cloud case study
Consumer Goods
Consumer Goods
CASE STUDY Mars Petcare

Mars Petcare exceeded its incremental sales goals by 10% using PubMatic's Activate platform, improving customer targeting and ad performance.

Read More
Pubmatic Cloud case study
Sports
Sports
CASE STUDY Sofascore

SofaScore increased programmatic revenue by 20% using PubMatic's OpenWrap SDK, achieving higher fill rates and monetizing a larger portion of their inventory.

Read More
Pubmatic Cloud case study
Entertainment
Entertainment
CASE STUDY Future Today

PubMatic helped a digital-first CTV publisher increase their unique, incremental demand by 20% and improve yield by 10%.

Read More

Video

PubMatic: The Future of Digital Advertising: Built For You.

Video Thumbnail

Frequently Asked Questions(FAQ)

for Pubmatic Cloud

What is Pubmatic Cloud?

Pubmatic Cloud provides a customizable platform as a service for enterprises, delivering a complete stack of programmatic technology solutions. The cloud-based advertising platform can be customized with APIs, ensuring quality standards and brand safety with fraud detection tools.

Pubmatic Cloud includes solutions that provide Ad Quality control, advanced analytics, approval workflows, CPS management, Inventory Quality controls, User Access controls and DMP Integrations.

Pubmatic’s bidding solution and transparent economics enables smarter business decisions and visibility into every bid. Pubmatic can be used across channels such as desktop, mobile web, in-app, video and more.

What is Pubmatic Cloud used for?

Pubmatic Cloud is a Publisher Ad Management Software mainly used by its customers to Improve ROI and Improve Visibility by Advertisement, Sending & Publishing Communications and Engagement Management .

Who uses Pubmatic Cloud?

Pubmatic Cloud is used by Marketing And Advertising, Computer Software and Internet among other industries.

What are Pubmatic Cloud alternatives?

OpenX, Appodeal Platform, Chartboost and Google Ad Manager are popular alternatives for Pubmatic Cloud.

Where is Pubmatic Cloud located?

Pubmatic Cloud is headquartered at 305 Main Street First Floor, Redwood City, CA 94063, US.
lightning

Peers used Pubmatic Cloud for advertisement and sending & publishing communications

Pubmatic Cloud Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.71/5 ★

Read Reviews (59)
Custom Reports

4.47/5 ★

Read Reviews (85)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.71/5 ★

Read Reviews (59)
Custom Reports

4.47/5 ★

Read Reviews (85)

Pubmatic Cloud Integrations

Pubmatic Cloud integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export

4.60/5 ★

Read Reviews (12)
Data Import

4.22/5 ★

Read Reviews (40)

Software Failure Risk Guidance

?

for Pubmatic Cloud

Overall Risk Meter

Low Medium High

Top Failure Risks for Pubmatic Cloud

PubMatic, Inc News

PubMatic Activate Achieves Significant Industry Adoption : 100 % of Big Six Advertising Agencies Now Leverage the Platform for Efficiency and Growth

PubMatic Activate is now used by all major advertising agencies for better efficiency and growth.

07/01/2025 - source

PubMatic says Activate achieves significant industry adoption - TipRanks

PubMatic reports that its product, Activate, has been widely adopted in the industry.

07/01/2025 - source

PubMatic & KERV.ai Partner to Enhance Programmatic Advertising with Premium Supply Curation via Deal IDs - Business Wire

PubMatic and KERV.ai are partnering to improve programmatic advertising by curating premium supply through Deal IDs.

06/01/2025 - source

PubMatic, Inc Feeds

PUBM (PubMatic) Cash Flow from Investing : $-21.7 Mil (TTM As of Sep. 2024) - GuruFocus.com

PubMatic's cash flow from investing is negative $21.7 million as of September 2024.

24/11/2024 - source

PUBM (PubMatic) Cash From Other Investing Activities : $-8.5 Mil (TTM As of Sep. 2024) - GuruFocus.com

PubMatic reported cash flow from other investing activities as negative $8.5 million as of September 2024.

23/11/2024 - source

PUBM (PubMatic) Shares Outstanding (EOP) : 48.3 Mil (As of Sep. 2024) - GuruFocus.com

PubMatic has 48.3 million shares outstanding as of September 2024.

23/11/2024 - source

PubMatic, Inc Profile

Company Name

PubMatic, Inc

Company Website

https://pubmatic.com/

Year Founded

2006

HQ Location

305 Main Street First Floor, Redwood City, CA 94063, US

Employees

501-1000

Social

Financials

PRIVATE