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Qualtrics vs SmileBack: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Qualtrics vs. SmileBack is based on a specific set of business needs and context. The comparison uses 11023 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Qualtrics and SmileBack

Qualtrics, SmileBack, SurveyMonkey, Qualtrics CoreXM, etc., belong to a category of solutions that help Customer Feedback Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Qualtrics covers Customer Feedback Management, Engagement Management, Helpdesk Management, Market Research, etc.

SmileBack focuses on Collecting Feedback, Engaging Conversational Surveys with Phone Calls, Rating And Review Management, Helpdesk Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Qualtrics

Focus area

Qualtrics is better than SmileBack for

Software Failure Risk

  • low

logo SmileBack

Focus area

Software Failure Risk

  • low

About

Survey, Research & Experience Management Software | Qualtrics

Customer satisfaction platform, simple to use but deep in insights

Age

2002

Financials

SERIES C

PRIVATE

Business Need

Total Processes
(we found evidences for)

109

31

Total Goals
(we found evidences for)

18

8

Top Processes

Evidences indicate better relative satisfaction


customer feedback management

measuring customer satisfaction

measuring net promoter score


engagement management

engaging and following up




training & onboarding



communication management

sending & publishing communications

tracking & monitoring communications


loyalty management

customise loyalty program

identify target customers


products & pricelist management


social media management

social media analytics

engaging on social media

scheduling post to social media

monitoring social media


sales document management

proposal & quote management

contract management


rating and review management


workflow management


competitive intelligence




generation of new leads


lead qualification

lead qualification: technographic



campaign management


lifetime value management


category management




content management

content publishing


contact list management



reputation management


courses & assessment

identify skill gaps

create learning path



business development


knowledge management


international marketing




sales review & feedback



sales call management

meeting management


community building


advocacy management


trade show marketing



relationship management


customer case management



segmentation and targeting



conference call management


performance management


account management





motivation management


follower management



sales quota management


personalized marketing



merger and acquisition


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Build brand awareness

  • Grow market share

  • Establish thought leadership

  • Scale best practices

  • Increase sales & revenue

  • Improve ROI

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Launch new products

  • Improve stakeholder relations

  • Improve digital and social presence

  • Improve internal communications

  • Manage risk

  • Improve consistency

  • Improve efficiency

  • See 15 more
  • Enhance customer relationships

  • Acquire customers

  • Improve digital and social presence

  • Build brand awareness

  • Improve brand engagement

  • Improve efficiency

  • Increase sales & revenue

  • Grow market share

  • See 5 more

Top Channels

Channels Used

  • user generated content

  • blogs

  • website

  • promotions

  • phone calls

  • e-mail

  • offline

  • point of sale

  • chat

  • Slack

  • events

  • trade shows

  • See 9 more
  • user generated content

  • blogs

  • website

  • promotions

  • phone calls

  • e-mail

  • offline

  • point of sale

  • chat

  • Slack

  • events

  • trade shows

  • See 9 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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No Data

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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low

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Migration Risk

low

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low

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Business Setting