Comparison Summary
This comparison report of Salesforce Email Studio vs. Higher Logic Thrive Marketing is based on a specific set of business needs and context. The comparison uses 6478 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Salesforce Email Studio and Higher Logic Thrive Marketing
Salesforce Email Studio, Aweber, Litmus, etc., belong to a category of solutions that help Email Marketing, whereas Higher Logic Thrive Marketing, Makesbridge, itracMarketer Platform, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Salesforce Email Studio covers Communication Management with E-Mail, Engagement Management with E-Mail, Campaign Management with E-Mail, Training & Onboarding with E-Mail, etc.
Higher Logic Thrive Marketing focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Social Media Management with Social Media, etc.
"Whenever you go through a crisis, leadership has to come to the top. How do we emerge stronger as a business? Can we change the way we work? Can we make quicker decisions? " - Arvind Krishna
"The results from our birthday campaign shocked me. But it was so effective because we didn’t ask for anything — we just said hello. Now, we send this email automatically through Higher Logic’s Communication tool to 500 subscribers a day, and it cont...inues to be one of our best-performing campaigns. It’s an automated, thoughtful way to keep our brand top-of-mind for our members and encourage deeper interactions with us. We set it up and let it run on its own. " - SCOTT SNIDER
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Salesforce Email Studio
Focus area
Salesforce Email Studio is better than Higher Logic Thrive Marketing for
Software Failure Risk
About
Email Marketing Software Customized Solutions - Salesforce.com
Marketing Automation delivering personalized content and targeted communications
Age
1999
Financials
IPO
PRIVATE
Business Need
Total Processes
(we found evidences for)
101
53
Total Goals
(we found evidences for)
18
10
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Improve ROI
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Improve internal communications
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Enter new markets internationally or locally
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Build brand awareness
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Grow market share
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Improve digital and social presence
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Improve stakeholder relations
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Improve brand engagement
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Launch new products
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Establish thought leadership
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Reduce bounce
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Improve efficiency
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Scale best practices
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Increase average basket value
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Improve navigation
- See 15 more
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Increase sales & revenue
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Improve ROI
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Scale best practices
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Acquire customers
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Enter new markets internationally or locally
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Enhance customer relationships
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Build brand awareness
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Improve internal communications
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Improve stakeholder relations
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Improve consistency
- See 7 more
Top Channels
Channels Used
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e-mail
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social media
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website
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phone calls
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Twitter
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Facebook
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promotions
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offline
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on premises
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mobile
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newsletter
- See 8 more
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e-mail
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social media
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website
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phone calls
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Twitter
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Facebook
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promotions
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offline
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on premises
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mobile
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newsletter
- See 8 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High