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Salesforce Essentials vs Hubspot Sales Hub: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Salesforce Essentials vs. Hubspot Sales Hub is based on a specific set of business needs and context. The comparison uses 21152 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Salesforce Essentials and Hubspot Sales Hub

Salesforce Essentials, Hubspot Sales Hub, Siebel CRM, Bullhorn ATS & CRM, etc., belong to a category of solutions that help CRM. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Salesforce Essentials covers Engagement Management, Helpdesk Management with Social Media, Sales Document Management with Social Media, Knowledge Management with Social Media, etc.

Hubspot Sales Hub focuses on Communication Management with E-Mail, Engagement Management with E-Mail, Contact List Management with E-Mail, Social Media Management with Social Media, etc.

"Our relationships with small vendors make loop & tie the platform it is; we pride ourselves on being part of a healthy and stable economy. With salesforce, we have a better understanding of our own opportunities to support growing businesses. " - Mk Getler

"As a customer looking after multiple accounts, HubSpot makes my job much easier. The ability to manage everything in a single place has a huge impact on our productivity. " - Jean Moncrieff

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Salesforce Essentials

Focus area

Salesforce Essentials is better than Hubspot Sales Hub for

Software Failure Risk

  • medium

logo Hubspot Sales Hub

Focus area

Hubspot Sales Hub is better than Salesforce Essentials for

Software Failure Risk

  • medium

About

Build stronger customer relationships, with the CRM built for small business

Fully featured Sales CRM and Sales Engagement Software

Age

1999

2006

Financials

IPO

IPO

Business Need

Total Processes
(we found evidences for)

82

123

Total Goals
(we found evidences for)

16

18

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence



sales document management

contract management

proposal & quote management


knowledge management


contact list management

creating contact list


communication management

tracking & monitoring communications

sending & publishing communications





customer case management


pipeline management



sales call management


training & onboarding


community building


conversion management


social media management

managing social media account

social media analytics

engaging on social media

scheduling post to social media




customer feedback management

measuring customer satisfaction



relationship management


lead qualification

lead qualification: demographic

lead qualification: technographic


campaign management

campaign analytics

campaign monitoring


generation of new leads




opportunity management


business development



rating and review management


account management


loyalty management

customise loyalty program






products & pricelist management




promotion management


lifetime value management



sales review & feedback


discount management



competitive intelligence





social media marketing




performance management


personalized marketing


database marketing


follower management


relationship marketing


segmentation and targeting





motivation management



revenue cycle management



create learning path


courses & assessment

create learning path


distribution management





Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Improve stakeholder relations

  • Improve ROI

  • Increase customer life time value

  • Improve efficiency

  • Improve brand engagement

  • Build brand awareness

  • Grow market share

  • Increase average basket value

  • Improve digital and social presence

  • Improve internal communications

  • Scale best practices

  • Launch new products

  • Establish thought leadership

  • See 13 more
  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Grow market share

  • Enter new markets internationally or locally

  • Scale best practices

  • Improve stakeholder relations

  • Improve internal communications

  • Improve digital and social presence

  • Improve efficiency

  • Improve visibility

  • Shorten ramp up time

  • Establish thought leadership

  • Launch new products

  • Increase customer life time value

  • Build brand awareness

  • Improve brand engagement

  • See 15 more

Top Channels

Channels Used

  • e-mail

  • phone calls

  • social media

  • website

  • blogs

  • user generated content

  • offline

  • point of sale

  • chat

  • mobile

  • LinkedIn

  • Facebook

  • mobile app

  • promotions

  • video

  • on premises

  • Twitter

  • print media

  • newsletter

  • magazine

  • games

  • Slack

  • Instagram

  • support groups

  • newspaper

  • trade shows

  • out of home

  • brochure

  • Skype

  • text SMS

  • events

  • causes and charity

  • See 29 more
  • e-mail

  • phone calls

  • social media

  • website

  • blogs

  • user generated content

  • offline

  • point of sale

  • chat

  • mobile

  • LinkedIn

  • Facebook

  • mobile app

  • promotions

  • video

  • on premises

  • Twitter

  • print media

  • newsletter

  • magazine

  • games

  • Slack

  • Instagram

  • support groups

  • newspaper

  • trade shows

  • out of home

  • brochure

  • Skype

  • text SMS

  • events

  • causes and charity

  • See 29 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting