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Salesforce Essentials vs Salesforce Sales Cloud: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Salesforce Essentials vs. Salesforce Sales Cloud is based on a specific set of business needs and context. The comparison uses 38275 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Salesforce Essentials and Salesforce Sales Cloud

Salesforce Essentials, Salesforce Sales Cloud, Siebel CRM, Bullhorn ATS & CRM, etc., belong to a category of solutions that help CRM. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Salesforce Essentials covers Engagement Management, Helpdesk Management with Social Media, Sales Document Management with Social Media, Knowledge Management with Social Media, etc.

Salesforce Sales Cloud focuses on Contact List Management, Engagement Management, Lead Tracking, Workflow Management, etc.

"Salesforce allows us to deliver personalization and transformation at scale in ways that we otherwise wouldn’t be able to. " - Adam Lavezzo

"Whenever you go through a crisis, leadership has to come to the top. How do we emerge stronger as a business? Can we change the way we work? Can we make quicker decisions? " - Arvind Krishna

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Salesforce Essentials

Focus area

Salesforce Essentials is better than Salesforce Sales Cloud for

Software Failure Risk

  • medium

logo Salesforce Sales Cloud

Focus area

Salesforce Sales Cloud is better than Salesforce Essentials for

Software Failure Risk

  • medium

About

Build stronger customer relationships, with the CRM built for small business

Sales Performance Management Software

Age

1999

1999

Financials

IPO

IPO

Business Need

Total Processes
(we found evidences for)

82

131

Total Goals
(we found evidences for)

16

22

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence



sales document management

proposal & quote management


knowledge management


contact list management

creating contact list


communication management

tracking & monitoring communications

sending & publishing communications





customer case management




sales call management

meeting management


training & onboarding



conversion management


social media management

managing social media account

social media analytics

engaging on social media

scheduling post to social media




customer feedback management

measuring customer satisfaction



relationship management


lead qualification

lead qualification: demographic

lead qualification: technographic


campaign management

campaign analytics

campaign monitoring


generation of new leads



content management


opportunity management


business development



rating and review management



loyalty management

customise loyalty program






products & pricelist management


international marketing



subscription management



promotion management


lifetime value management



sales review & feedback


discount management



community marketing


competitive intelligence



trade show marketing



performance management


follower management





social media marketing


revenue cycle management


billing and invoice management





create learning path


courses & assessment

create learning path





advocacy management


personalized marketing


relationship marketing


motivation management




conference call management


sales quota management


license management


touchpoint management



distribution management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Improve stakeholder relations

  • Improve ROI

  • Increase customer life time value

  • Improve efficiency

  • Improve brand engagement

  • Build brand awareness

  • Grow market share

  • Increase average basket value

  • Improve digital and social presence

  • Improve internal communications

  • Scale best practices

  • Launch new products

  • Establish thought leadership

  • See 13 more
  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Improve internal communications

  • Grow market share

  • Improve efficiency

  • Improve ROI

  • Improve stakeholder relations

  • Scale best practices

  • Improve visibility

  • Increase customer life time value

  • Enter new markets internationally or locally

  • Manage risk

  • Improve brand engagement

  • Launch new products

  • Improve digital and social presence

  • Build brand awareness

  • Improve consistency

  • Shorten ramp up time

  • Establish thought leadership

  • Increase average basket value

  • Improve navigation

  • See 19 more

Top Channels

Channels Used

  • e-mail

  • phone calls

  • offline

  • social media

  • website

  • mobile

  • point of sale

  • chat

  • on premises

  • mobile app

  • promotions

  • user generated content

  • blogs

  • causes and charity

  • Slack

  • text SMS

  • LinkedIn

  • newsletter

  • games

  • video

  • trade shows

  • Facebook

  • events

  • coupons

  • mass media

  • channel partners

  • print media

  • magazine

  • omnichannel

  • Twitter

  • See 27 more
  • e-mail

  • phone calls

  • offline

  • social media

  • website

  • mobile

  • point of sale

  • chat

  • on premises

  • mobile app

  • promotions

  • user generated content

  • blogs

  • causes and charity

  • Slack

  • text SMS

  • LinkedIn

  • newsletter

  • games

  • video

  • trade shows

  • Facebook

  • events

  • coupons

  • mass media

  • channel partners

  • print media

  • magazine

  • omnichannel

  • Twitter

  • See 27 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting