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Salesforce Sales Cloud vs OptifiNow: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Salesforce Sales Cloud vs. OptifiNow is based on a specific set of business needs and context. The comparison uses 36331 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Salesforce Sales Cloud and OptifiNow

Salesforce Sales Cloud, OptifiNow, Pipedrive, HubSpot CRM, etc., belong to a category of solutions that help CRM. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Salesforce Sales Cloud covers Contact List Management, Engagement Management, Lead Tracking, Workflow Management, etc.

OptifiNow focuses on Communication Management with Social Media, Social Media Management with Social Media, Engagement Management, Competitive Intelligence, etc.

"Salesforce allows us to deliver personalization and transformation at scale in ways that we otherwise wouldn’t be able to. " - Adam Lavezzo

"I used OptifiNow to manage my inbound call center and outside sales rep leads. Having a platform so tightly integrated into my phone systems and sales process increased my conversion rate significantly. The flexibility of this platform is what sold ...me and the 30 days to get it up and running was also something that made us super fans! " - Michael Krause

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Salesforce Sales Cloud

Focus area

Salesforce Sales Cloud is better than OptifiNow for

Software Failure Risk

  • medium

logo OptifiNow

Focus area

OptifiNow is better than Salesforce Sales Cloud for

Software Failure Risk

  • low

About

Sales Performance Management Software

Marketing Automation, Lead Management

Age

1999

Financials

IPO

PRIVATE

Business Need

Total Processes
(we found evidences for)

131

56

Total Goals
(we found evidences for)

22

10

Top Processes

Evidences indicate better relative satisfaction


contact list management

creating contact list


engagement management

engaging and following up

engaging with scheduling & cadence



workflow management


communication management

sending & publishing communications

tracking & monitoring communications


sales document management

contract management

proposal & quote management


helpdesk management



generation of new leads



campaign monitoring

campaign analytics



social media management

social media analytics

monitoring social media

managing social media account

scheduling post to social media

engaging on social media


training & onboarding


relationship management


pipeline management


sales call management

meeting management


customer case management



business development


customer feedback management

measuring customer satisfaction

measuring net promoter score



knowledge management

creating knowledge base


products & pricelist management


conversion management


content management

content publishing

searching for content


opportunity management



competitive intelligence


lifetime value management




loyalty management

identify target customers

customise loyalty program


lead qualification

lead qualification: technographic

lead qualification: demographic







rating and review management


community building


sales review & feedback


performance management


follower management



promotion management




social media marketing



discount management


revenue cycle management


billing and invoice management





courses & assessment

create learning path





advocacy management




international marketing


personalized marketing


community marketing




relationship marketing


motivation management




conference call management


trade show marketing


sales quota management


license management


touchpoint management


subscription management



distribution management


segmentation and targeting



Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Improve internal communications

  • Grow market share

  • Improve efficiency

  • Improve ROI

  • Improve stakeholder relations

  • Scale best practices

  • Improve visibility

  • Increase customer life time value

  • Enter new markets internationally or locally

  • Manage risk

  • Improve brand engagement

  • Launch new products

  • Improve digital and social presence

  • Build brand awareness

  • Improve consistency

  • Shorten ramp up time

  • Establish thought leadership

  • Increase average basket value

  • Improve navigation

  • See 19 more
  • Increase sales & revenue

  • Acquire customers

  • Improve ROI

  • Scale best practices

  • Enhance customer relationships

  • Improve brand engagement

  • Improve stakeholder relations

  • Enter new markets internationally or locally

  • Improve digital and social presence

  • Improve internal communications

  • See 7 more

Top Channels

Channels Used

  • social media

  • e-mail

  • text SMS

  • Facebook

  • Twitter

  • phone calls

  • LinkedIn

  • video

  • See 5 more
  • social media

  • e-mail

  • text SMS

  • Facebook

  • Twitter

  • phone calls

  • LinkedIn

  • video

  • See 5 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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Business Setting