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Salesloft vs Poppulo: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Salesloft vs. Poppulo is based on a specific set of business needs and context. The comparison uses 19450 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Salesloft and Poppulo

Salesloft, Poppulo, Outreach, Vanillasoft Inside Sales CRM, etc., belong to a category of solutions that help Sales Engagement. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Salesloft covers Engagement Management with E-Mail, Communication Management with E-Mail, Sales Call Management with Phone Calls, Coaching with Phone Calls, etc.

Poppulo focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Social Media Management with Social Media, Segmentation And Targeting with Offline, etc.

"A personalized experience is going to outperform a generic experience every single time. What I love about SalesLoft is that it gives us the ability to personalize at scale. " - Triblio

"With Poppulo, we are now customizing and targeting our audiences better than ever before. What was once an arduous task is now a pleasant experience. " - Lindsey Sofia

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Salesloft

Focus area

Salesloft is better than Poppulo for

Software Failure Risk

  • medium

logo Poppulo

Focus area

Poppulo is better than Salesloft for

Software Failure Risk

  • medium

About

Sales Engagement platform for creating better buying experiences and closing more revenue.

Enables organizations to plan, target, publish, and measure the impact of their communications and sales engagement across multiple digital channels

Age

2011

Financials

SERIES D

PRIVATE

Business Need

Total Processes
(we found evidences for)

118

43

Total Goals
(we found evidences for)

19

8

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging with scheduling & cadence

engaging and following up


communication management

tracking & monitoring communications

sending & publishing communications


sales call management

call transcription

meeting management

objection handling



training & onboarding




workflow management


generation of new leads


business development


contact list management

creating contact list


social media management

social media analytics

engaging on social media

managing social media account

monitoring social media



helpdesk management




campaign management

campaign monitoring

campaign analytics


talk track creation


account management


conversion management



sales document management

contract management

proposal & quote management


lead qualification

lead qualification: technographic

lead qualification: demographic

lead qualification: behavioural

lead qualification: firmographic


pipeline management


opportunity management


customer feedback management

measuring customer satisfaction




loyalty management

identify target customers



promotion management


discount management



sales review & feedback


knowledge management


competitive intelligence



performance management



products & pricelist management




follower management


outbound marketing



segmentation and targeting


lifetime value management


rating and review management



community building


trade show marketing



sales quota management


personalized marketing


relationship management



conference call management






revenue cycle management



customer case management


database marketing




touchpoint management


channel management


distribution management



Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Scale best practices

  • Enhance customer relationships

  • Improve ROI

  • Establish thought leadership

  • Enter new markets internationally or locally

  • Improve efficiency

  • Shorten ramp up time

  • Improve internal communications

  • Build brand awareness

  • Launch new products

  • Grow market share

  • Improve visibility

  • Improve consistency

  • Improve stakeholder relations

  • Improve brand engagement

  • Manage risk

  • Improve navigation

  • See 16 more
  • Improve internal communications

  • Improve efficiency

  • Improve brand engagement

  • Build brand awareness

  • Enter new markets internationally or locally

  • Scale best practices

  • Grow market share

  • Acquire customers

  • See 5 more

Top Channels

Channels Used

  • e-mail

  • newsletter

  • mobile

  • offline

  • social media

  • on premises

  • mobile app

  • promotions

  • website

  • user generated content

  • blogs

  • video

  • events

  • trade shows

  • See 11 more
  • e-mail

  • newsletter

  • mobile

  • offline

  • social media

  • on premises

  • mobile app

  • promotions

  • website

  • user generated content

  • blogs

  • video

  • events

  • trade shows

  • See 11 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting