Comparison Summary
This comparison report of SAP Customer Data Management vs. Lexer CDP is based on a specific set of business needs and context. The comparison uses 1274 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing SAP Customer Data Management and Lexer CDP
SAP Customer Data Management, Lexer CDP, Squirro, Amperity Customer Data Management, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
SAP Customer Data Management covers Engagement Management with Website, Loyalty Management with Social Media, Social Media Management with Social Media, Product Marketing, etc.
Lexer CDP focuses on Lifetime Value Management, Engagement Management with E-Mail, Loyalty Management with E-Mail, Segmentation And Targeting, etc.
"Working with SAP has enabled us to combine our vision for DAIMANI with the latest customer experience technology. " - Max Muller
"It is the simplest integration I’ve ever done in over 10 years of experience. When you balance the cost, ease of integration, and ease for the end-user, I think Lexer is an excellent choice. " - Matt Smith
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Business growth by unlocking the power of customer data management
Customer Data Platform that helps brands and retailers genuinely understand their customers
Age
1972
Financials
IPO
SERIES B
Business Need
Total Processes
(we found evidences for)
49
31
Total Goals
(we found evidences for)
11
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Increase sales & revenue
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Scale best practices
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Improve visibility
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Improve digital and social presence
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Increase customer life time value
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Improve ROI
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Improve brand engagement
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Grow market share
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Launch new products
- See 8 more
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Acquire customers
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Increase customer life time value
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Increase sales & revenue
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Enhance customer relationships
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Improve ROI
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Enter new markets internationally or locally
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Improve brand engagement
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Increase average basket value
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Improve efficiency
- See 6 more
Top Channels
Channels Used
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e-mail
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mobile
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social media
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Facebook
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offline
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on premises
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promotions
- See 4 more
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e-mail
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mobile
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social media
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Facebook
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offline
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on premises
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promotions
- See 4 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
