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SAP Customer Data Management vs RecordSure: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of SAP Customer Data Management vs. RecordSure is based on a specific set of business needs and context. The comparison uses 1759 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing SAP Customer Data Management and RecordSure

SAP Customer Data Management, RecordSure, Squirro, Amperity Customer Data Management, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

SAP Customer Data Management covers Engagement Management with Website, Loyalty Management with Social Media, Social Media Management with Social Media, Product Marketing, etc.

RecordSure focuses on Engagement Management, Sales Call Management with Phone Calls, Content Management with Newsletter, Workflow Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo SAP Customer Data Management

Focus area

SAP Customer Data Management is better than RecordSure for

Software Failure Risk

  • low

logo RecordSure

Focus area

Software Failure Risk

  • medium

About

Business growth by unlocking the power of customer data management

Speech and Document Analytics for financial organisations and regulation-driven industries

Age

1972

Financials

IPO

PRIVATE

Business Need

Total Processes
(we found evidences for)

49

32

Total Goals
(we found evidences for)

11

6

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


loyalty management

customise loyalty program


social media management

scheduling post to social media

managing social media account



products & pricelist management


lifetime value management


sales document management

proposal & quote management


communication management

sending & publishing communications


relationship management


segmentation and targeting


helpdesk management




campaign management


relationship marketing



performance management


rating and review management


content management



sales call management


workflow management



contact list management


generation of new leads


customer case management


sales review & feedback


business development


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Scale best practices

  • Improve visibility

  • Improve digital and social presence

  • Increase customer life time value

  • Improve ROI

  • Improve brand engagement

  • Grow market share

  • Launch new products

  • See 8 more
  • Manage risk

  • Acquire customers

  • Enhance customer relationships

  • Scale best practices

  • Increase sales & revenue

  • Improve efficiency

  • See 3 more

Top Channels

Channels Used

  • phone calls

  • newsletter

  • video

  • offline

  • point of sale

  • social media

  • LinkedIn

  • promotions

  • website

  • See 6 more
  • phone calls

  • newsletter

  • video

  • offline

  • point of sale

  • social media

  • LinkedIn

  • promotions

  • website

  • See 6 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting