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SAP Customer Data Management vs Tamr: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of SAP Customer Data Management vs. Tamr is based on a specific set of business needs and context. The comparison uses 2299 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing SAP Customer Data Management and Tamr

SAP Customer Data Management, Tamr, Squirro, Amperity Customer Data Management, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

SAP Customer Data Management covers Engagement Management with Website, Loyalty Management with Social Media, Social Media Management with Social Media, Product Marketing, etc.

Tamr focuses on Workflow Management, Communication Management, Engagement Management, Sales Document Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo SAP Customer Data Management

Focus area

Software Failure Risk

  • low

logo Tamr

Focus area

Software Failure Risk

  • low

About

Business growth by unlocking the power of customer data management

Tamr Inc.: Tamr Agile Data Unification and Management ...

Age

1972

Financials

IPO

SERIES B

Business Need

Total Processes
(we found evidences for)

49

51

Total Goals
(we found evidences for)

11

12

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


loyalty management

customise loyalty program


social media management

scheduling post to social media

managing social media account

social media analytics



products & pricelist management


lifetime value management


sales document management

proposal & quote management

contract management


communication management

sending & publishing communications


relationship management


segmentation and targeting


helpdesk management




campaign management


relationship marketing




customer feedback management


training & onboarding


lead qualification



conversion management


promotion management


workflow management


competitive intelligence





enriching contact list


contact list management

enriching contact list


pipeline management



meeting management


sales call management

meeting management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Scale best practices

  • Improve visibility

  • Improve digital and social presence

  • Increase customer life time value

  • Improve ROI

  • Improve brand engagement

  • Grow market share

  • Launch new products

  • See 8 more
  • Enhance customer relationships

  • Acquire customers

  • Scale best practices

  • Increase sales & revenue

  • Improve ROI

  • Enter new markets internationally or locally

  • Establish thought leadership

  • Manage risk

  • Improve visibility

  • Improve consistency

  • Improve efficiency

  • Improve stakeholder relations

  • See 9 more

Top Channels

Channels Used

  • offline

  • on premises

  • e-mail

  • promotions

  • events

  • trade shows

  • user generated content

  • blogs

  • phone calls

  • point of sale

  • website

  • social media

  • video

  • chat

  • Slack

  • See 12 more
  • offline

  • on premises

  • e-mail

  • promotions

  • events

  • trade shows

  • user generated content

  • blogs

  • phone calls

  • point of sale

  • website

  • social media

  • video

  • chat

  • Slack

  • See 12 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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low

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting