Comparison Summary
This comparison report of SAP Emarsys Customer Engagement vs. itracMarketer Platform is based on a specific set of business needs and context. The comparison uses 2157 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing SAP Emarsys Customer Engagement and itracMarketer Platform
SAP Emarsys Customer Engagement, itracMarketer Platform, Listrak, Cordial Platform, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
SAP Emarsys Customer Engagement covers Engagement Management with Omnichannel, Loyalty Management, Communication Management with E-Mail, Digital Marketing with Omnichannel, etc.
itracMarketer Platform focuses on Engagement Management with E-Mail, Communication Management with Social Media, Social Media Management with Social Media, Campaign Management with E-Mail, etc.
"The beauty of the Emarsys marketing platform is that it always provides an actionable next step for the client to run its automated marketing campaign. " - Jade Lau
"For me it is not really about the system, it is about the people at itracMarketer! You get a relationship and service par none — the service and relationship are invaluable and distinct. " - Peller Estates
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
SAP Emarsys Customer Engagement
Focus area
SAP Emarsys Customer Engagement is better than itracMarketer Platform for
Software Failure Risk
About
Personalized omnichannel experiences that the customers deserve
Email & Marketing Automation CRM Platform to improve and grow business.
Age
2000
Financials
SERIES B
NA
Business Need
Total Processes
(we found evidences for)
66
52
Total Goals
(we found evidences for)
14
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Increase sales & revenue
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Acquire customers
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Increase customer life time value
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Scale best practices
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Improve ROI
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Increase average basket value
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Improve digital and social presence
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Improve brand engagement
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Enter new markets internationally or locally
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Improve consistency
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Build brand awareness
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Grow market share
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Improve internal communications
- See 11 more
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Enter new markets internationally or locally
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Enhance customer relationships
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Improve ROI
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Acquire customers
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Grow market share
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Improve brand engagement
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Scale best practices
-
Improve efficiency
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Increase sales & revenue
- See 6 more
Top Channels
Channels Used
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social media
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e-mail
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website
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Twitter
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Facebook
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promotions
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offline
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LinkedIn
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on premises
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point of sale
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phone calls
- See 8 more
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social media
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e-mail
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website
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Twitter
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Facebook
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promotions
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offline
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LinkedIn
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on premises
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point of sale
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phone calls
- See 8 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
