cuspera logo CUSPERA

SAP Emarsys Customer Engagement vs Platformly: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of SAP Emarsys Customer Engagement vs. Platformly is based on a specific set of business needs and context. The comparison uses 2545 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing SAP Emarsys Customer Engagement and Platformly

SAP Emarsys Customer Engagement, Platformly, Listrak, Cordial Platform, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

SAP Emarsys Customer Engagement covers Engagement Management with Omnichannel, Loyalty Management, Communication Management with E-Mail, Digital Marketing with Omnichannel, etc.

Platformly focuses on Communication Management with E-Mail, Engagement Management with E-Mail, Training & Onboarding with E-Mail, Capturing Leads with Website, etc.

"With Emarsys, we have been able to address business challenges within our organization by gaining deeper insights on our customers. We are excited to take this journey together and be part of this solution, which will help mobile businesses win in t...his highly competitive sector. As a result of these insights and new capabilities, we now serve our community through a mobile-first approach by delivering millions of personalized messages every day — all within a single platform. " - Edit Dudas

"Platformly provides serious power to the website owners and marketers. Fantastic experience so far, I'm very happy to be on board with this product. " - Paul Lacey

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo SAP Emarsys Customer Engagement

Focus area

SAP Emarsys Customer Engagement is better than Platformly for

Software Failure Risk

  • low

logo Platformly

Focus area

Software Failure Risk

  • medium

About

Personalized omnichannel experiences that the customers deserve

Marketing Automation Platform for Online Businesses

Age

2000

Financials

SERIES B

NA

Business Need

Total Processes
(we found evidences for)

66

38

Total Goals
(we found evidences for)

14

8

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


loyalty management

customise loyalty program

identify target customers


communication management

sending & publishing communications

tracking & monitoring communications



campaign management


social media management

social media analytics

engaging on social media


segmentation and targeting


personalized marketing


helpdesk management


lifetime value management



workflow management


training & onboarding


content management


sales document management

contract management

proposal & quote management


social media marketing


customer feedback management


contact list management

creating contact list




influencer marketing


conversion management




international marketing


channel management



generation of new leads






knowledge management




competitive intelligence


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Increase customer life time value

  • Scale best practices

  • Improve ROI

  • Increase average basket value

  • Improve digital and social presence

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Improve consistency

  • Build brand awareness

  • Grow market share

  • Improve internal communications

  • See 11 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Improve brand engagement

  • Launch new products

  • Build brand awareness

  • See 5 more

Top Channels

Channels Used

  • e-mail

  • website

  • newsletter

  • video

  • phone calls

  • social media

  • offline

  • point of sale

  • mass media

  • review sites

  • Amazon

  • text SMS

  • chat

  • promotions

  • Twitter

  • Facebook

  • LinkedIn

  • Instagram

  • See 15 more
  • e-mail

  • website

  • newsletter

  • video

  • phone calls

  • social media

  • offline

  • point of sale

  • mass media

  • review sites

  • Amazon

  • text SMS

  • chat

  • promotions

  • Twitter

  • Facebook

  • LinkedIn

  • Instagram

  • See 15 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Security & Privacy Risk

medium

{{{rsh_C_1}}}

No Data

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Business Setting