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SAP Emarsys Customer Engagement vs Yespo Оmnichannel CDP: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of SAP Emarsys Customer Engagement vs. Yespo Оmnichannel CDP is based on a specific set of business needs and context. The comparison uses 3481 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing SAP Emarsys Customer Engagement and Yespo Оmnichannel CDP

SAP Emarsys Customer Engagement, Yespo Оmnichannel CDP, Listrak, Cordial Platform, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

SAP Emarsys Customer Engagement covers Engagement Management with Omnichannel, Loyalty Management, Communication Management with E-Mail, Digital Marketing with Omnichannel, etc.

Yespo Оmnichannel CDP focuses on Communication Management with E-Mail, Workflow Management with E-Mail, Campaign Management with E-Mail, Engagement Management with E-Mail, etc.

"The beauty of the Emarsys marketing platform is that it always provides an actionable next step for the client to run its automated marketing campaign. " - Jade Lau

"Powerful analytics was the decisive factor for us: eSputnik offers RFM + eRFM and cohort analysis right in the system interface. But a particularly important aspect for me is the team of people. They offer fantastically quick solutions to my questio...ns / problems / tasks / etc. They not only help you with the decision, but also offer you a solution that will simplify and optimize your workflow as much as possible. This is one of the best teams I've ever collaborated with! " - Elena Zhybul

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo SAP Emarsys Customer Engagement

Focus area

Software Failure Risk

  • low

logo Yespo Оmnichannel CDP

Focus area

Yespo Оmnichannel CDP is better than SAP Emarsys Customer Engagement for

Software Failure Risk

  • low

About

Personalized omnichannel experiences that the customers deserve

Multichannel marketing strategies to increase business efficiency

Age

2000

Financials

SERIES B

Business Need

Total Processes
(we found evidences for)

66

71

Total Goals
(we found evidences for)

14

11

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


loyalty management

customise loyalty program

identify target customers


communication management

sending & publishing communications

tracking & monitoring communications



campaign management

campaign monitoring

campaign analytics


social media management

social media analytics

engaging on social media

scheduling post to social media


segmentation and targeting


personalized marketing


helpdesk management


lifetime value management



workflow management


training & onboarding


content management


sales document management

contract management

proposal & quote management


social media marketing


customer feedback management


contact list management

creating contact list




influencer marketing


conversion management




international marketing


channel management



generation of new leads


products & pricelist management



discount management


promotion management




touchpoint management



create learning path


courses & assessment

create learning path





Top Goals

Goals Achieved

  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Increase customer life time value

  • Scale best practices

  • Improve ROI

  • Increase average basket value

  • Improve digital and social presence

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Improve consistency

  • Build brand awareness

  • Grow market share

  • Improve internal communications

  • See 11 more
  • Increase sales & revenue

  • Enhance customer relationships

  • Acquire customers

  • Improve ROI

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Improve efficiency

  • Improve internal communications

  • Grow market share

  • Scale best practices

  • Improve consistency

  • See 8 more

Top Channels

Channels Used

  • e-mail

  • promotions

  • omnichannel

  • website

  • user generated content

  • blogs

  • text SMS

  • newsletter

  • social media

  • offline

  • mobile

  • chat

  • point of sale

  • phone calls

  • coupons

  • on premises

  • Facebook

  • display advertisement

  • Whatsapp

  • trade shows

  • mobile app

  • Instagram

  • video

  • See 20 more
  • e-mail

  • promotions

  • omnichannel

  • website

  • user generated content

  • blogs

  • text SMS

  • newsletter

  • social media

  • offline

  • mobile

  • chat

  • point of sale

  • phone calls

  • coupons

  • on premises

  • Facebook

  • display advertisement

  • Whatsapp

  • trade shows

  • mobile app

  • Instagram

  • video

  • See 20 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting