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SAP Emarsys Customer Engagement vs Zymplify: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of SAP Emarsys Customer Engagement vs. Zymplify is based on a specific set of business needs and context. The comparison uses 2796 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing SAP Emarsys Customer Engagement and Zymplify

SAP Emarsys Customer Engagement, Zymplify, Listrak, Cordial Platform, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

SAP Emarsys Customer Engagement covers Engagement Management with Omnichannel, Loyalty Management, Communication Management with E-Mail, Digital Marketing with Omnichannel, etc.

Zymplify focuses on Social Media Management with Social Media, Digital Marketing, Generation Of New Leads with Website, Engagement Management, etc.

"In the end, we compared three other vendors to Emarsys and for me, Emarsys was very personalized compared to the others, which had a much more generic approach to loyalty. " - Florian Menge

"Our first priority, beyond anything else, is simply to get our name out there, and raise our business profile. Zymplify really helped us with this, through social media campaigns, and email marketing, as well as events promotion. " - Annette Greer

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo SAP Emarsys Customer Engagement

Focus area

SAP Emarsys Customer Engagement is better than Zymplify for

Software Failure Risk

  • low

logo Zymplify

Focus area

Zymplify is better than SAP Emarsys Customer Engagement for

Software Failure Risk

  • medium

About

Personalized omnichannel experiences that the customers deserve

Sales & Marketing Automation Software to accelerate business revenue

Age

2000

Financials

SERIES B

NA

Business Need

Total Processes
(we found evidences for)

66

68

Total Goals
(we found evidences for)

14

10

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


loyalty management

customise loyalty program

identify target customers


communication management

sending & publishing communications

tracking & monitoring communications



campaign management

campaign monitoring


social media management

social media analytics

engaging on social media

scheduling post to social media


segmentation and targeting


personalized marketing


helpdesk management


lifetime value management



workflow management


training & onboarding


content management


sales document management

contract management

proposal & quote management


social media marketing


customer feedback management


contact list management

creating contact list




influencer marketing


conversion management




international marketing


channel management



generation of new leads


products & pricelist management


lead qualification


discount management


promotion management


account management







performance management





Top Goals

Goals Achieved

  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Increase customer life time value

  • Scale best practices

  • Improve ROI

  • Increase average basket value

  • Improve digital and social presence

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Improve consistency

  • Build brand awareness

  • Grow market share

  • Improve internal communications

  • See 11 more
  • Acquire customers

  • Improve ROI

  • Increase sales & revenue

  • Grow market share

  • Build brand awareness

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Establish thought leadership

  • Improve efficiency

  • See 7 more

Top Channels

Channels Used

  • social media

  • e-mail

  • website

  • offline

  • text SMS

  • mobile

  • video

  • point of sale

  • omnichannel

  • mobile app

  • user generated content

  • blogs

  • Facebook

  • phone calls

  • causes and charity

  • Twitter

  • LinkedIn

  • promotions

  • trade shows

  • newsletter

  • Instagram

  • See 18 more
  • social media

  • e-mail

  • website

  • offline

  • text SMS

  • mobile

  • video

  • point of sale

  • omnichannel

  • mobile app

  • user generated content

  • blogs

  • Facebook

  • phone calls

  • causes and charity

  • Twitter

  • LinkedIn

  • promotions

  • trade shows

  • newsletter

  • Instagram

  • See 18 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting