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Selligent Marketing Cloud vs Total Expert: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Selligent Marketing Cloud vs. Total Expert is based on a specific set of business needs and context. The comparison uses 2423 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Selligent Marketing Cloud and Total Expert

Selligent Marketing Cloud, Total Expert, Cordial Platform, Oracle Responsys, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Selligent Marketing Cloud covers Digital Marketing with Mobile, Engagement Management with E-Mail, Campaign Management with E-Mail, Competitive Intelligence with E-Mail, etc.

Total Expert focuses on Engagement Management, Social Media Management with Social Media, Communication Management with E-Mail, Relationship Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Selligent Marketing Cloud

Focus area

Selligent Marketing Cloud is better than Total Expert for

Software Failure Risk

  • low

logo Total Expert

Focus area

Total Expert is better than Selligent Marketing Cloud for

Software Failure Risk

  • low

About

Marketing Automation to engage customers across all critical channels.

Enterprise-grade marketing and customer engagement platform ​purpose-built for financial services

Age

1988

Financials

M&A

SERIES B

Business Need

Total Processes
(we found evidences for)

58

55

Total Goals
(we found evidences for)

12

14

Top Processes

Evidences indicate better relative satisfaction



engagement management

engaging and following up


campaign management

campaign analytics


competitive intelligence


workflow management


communication management

sending & publishing communications


personalized marketing


segmentation and targeting


social media management

social media analytics



generation of new leads


loyalty management

identify target customers

customise loyalty program


relationship marketing


international marketing



content management

content publishing


touchpoint management


channel management



conversion management


training & onboarding




relationship management


lead qualification

lead qualification: technographic



lifetime value management



customer feedback management

measuring customer satisfaction


knowledge management




contact list management


helpdesk management






business development


community building


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve ROI

  • Improve brand engagement

  • Grow market share

  • Increase customer life time value

  • Launch new products

  • Build brand awareness

  • Scale best practices

  • Improve efficiency

  • See 9 more
  • Enhance customer relationships

  • Improve ROI

  • Scale best practices

  • Acquire customers

  • Improve digital and social presence

  • Increase sales & revenue

  • Grow market share

  • Improve internal communications

  • Enter new markets internationally or locally

  • Improve stakeholder relations

  • Launch new products

  • Establish thought leadership

  • Build brand awareness

  • Manage risk

  • See 11 more

Top Channels

Channels Used

  • e-mail

  • website

  • video

  • social media

  • newsletter

  • promotions

  • chat

  • omnichannel

  • text SMS

  • print media

  • magazine

  • display advertisement

  • games

  • offline

  • point of sale

  • user generated content

  • blogs

  • See 14 more
  • e-mail

  • website

  • video

  • social media

  • newsletter

  • promotions

  • chat

  • omnichannel

  • text SMS

  • print media

  • magazine

  • display advertisement

  • games

  • offline

  • point of sale

  • user generated content

  • blogs

  • See 14 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting