Comparison Summary
This comparison report of Sendoso vs. Higher Logic Thrive Marketing is based on a specific set of business needs and context. The comparison uses 8324 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Sendoso and Higher Logic Thrive Marketing
Sendoso, Higher Logic Thrive Marketing, WebEngage, Iterable, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Sendoso covers Engagement Management, Customer & Prospect Gifting, Account Based Marketing, Direct Mail Marketing, etc.
Higher Logic Thrive Marketing focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Social Media Management with Social Media, etc.
"Super easy to use, integrates with Salesforce and our outbound tool of choice (SalesLoft) so that you can add contacts to a campaign or send out an item quickly. Our sales and biz dev teams use Sendoso through SalesLoft to key contacts at prospectiv...e customers and generate a much higher than average response and meeting rate with these contacts as a result. " - Joey Backs
"Marketing isn’t about making a sale, it’s about building a relationship. To do that, we needed the campaign to be value-focused, rather than sales-focused. We wanted to show the member what they’re entitled to, and how to access it. With our new, au...tomated email campaigns, Higher Logic helps us create those relationships. " - ALEX NUGENT
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Higher Logic Thrive Marketing
Focus area
Higher Logic Thrive Marketing is better than Sendoso for
Software Failure Risk
About
Automation tool to connect with customers and drive revenue
Marketing Automation delivering personalized content and targeted communications
Financials
SERIES C
PRIVATE
Business Need
Total Processes
(we found evidences for)
70
53
Total Goals
(we found evidences for)
3
10
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Improve ROI
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Increase sales & revenue
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Enhance customer relationships
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Increase sales & revenue
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Improve ROI
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Scale best practices
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Acquire customers
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Enter new markets internationally or locally
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Enhance customer relationships
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Build brand awareness
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Improve internal communications
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Improve stakeholder relations
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Improve consistency
- See 7 more
Top Channels
Channels Used
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e-mail
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social media
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website
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phone calls
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Twitter
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Facebook
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promotions
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offline
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on premises
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mobile
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newsletter
- See 8 more
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e-mail
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social media
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website
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phone calls
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Twitter
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Facebook
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promotions
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offline
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on premises
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mobile
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newsletter
- See 8 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
