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Sensor Tower vs GWI: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Sensor Tower vs. GWI is based on a specific set of business needs and context. The comparison uses 6077 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Sensor Tower and GWI

Sensor Tower, App Annie Intelligence, Asodesk, etc., belong to a category of solutions that help Mobile Marketing, whereas GWI belong to a category of solutions that help Digital Analytics. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Sensor Tower covers Communication Management with Offline, Advertisement with Offline, Social Media Management with Mobile, Market Research with Mobile, etc.

GWI focuses on Social Media Management with Social Media, Advertisement with Social Media, Engagement Management with Social Media, Communication Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Sensor Tower

Focus area

Software Failure Risk

  • high

logo GWI

Focus area

GWI is better than Sensor Tower for

Software Failure Risk

  • medium

About

Market-Leading Digital & Mobile Intelligence to Monitor App's Marketplace Performance

On?demand consumer research to power up marketing, strategy products, pitches

Financials

PRIVATE

SERIES B

Business Need

Total Processes
(we found evidences for)

43

61

Total Goals
(we found evidences for)

10

12

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications



social media management

social media analytics

scheduling post to social media

engaging on social media


engagement management

engaging and following up






lead qualification

lead qualification: technographic


generation of new leads


influencer marketing


international marketing


sales document management

contract management


revenue cycle management


trade show marketing


account management


content management




social media marketing



segmentation and targeting




loyalty management


Top Goals

Goals Achieved

  • Increase sales & revenue

  • Grow market share

  • Enter new markets internationally or locally

  • Acquire customers

  • Build brand awareness

  • Enhance customer relationships

  • Increase customer life time value

  • Launch new products

  • Improve ROI

  • Improve internal communications

  • See 7 more
  • Improve brand engagement

  • Acquire customers

  • Build brand awareness

  • Improve digital and social presence

  • Enhance customer relationships

  • Increase sales & revenue

  • Grow market share

  • Enter new markets internationally or locally

  • Improve ROI

  • Launch new products

  • Improve visibility

  • Improve consistency

  • See 9 more

Top Channels

Channels Used

  • social media

  • user generated content

  • blogs

  • video

  • promotions

  • Facebook

  • Instagram

  • mobile

  • offline

  • e-mail

  • point of sale

  • mobile ads

  • display advertisement

  • causes and charity

  • games

  • text SMS

  • LinkedIn

  • website

  • mobile app

  • mass media

  • television

  • phone calls

  • Pinterest

  • on premises

  • Twitter

  • support groups

  • See 23 more
  • social media

  • user generated content

  • blogs

  • video

  • promotions

  • Facebook

  • Instagram

  • mobile

  • offline

  • e-mail

  • point of sale

  • mobile ads

  • display advertisement

  • causes and charity

  • games

  • text SMS

  • LinkedIn

  • website

  • mobile app

  • mass media

  • television

  • phone calls

  • Pinterest

  • on premises

  • Twitter

  • support groups

  • See 23 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

high

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low

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Integration Risk

low

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medium

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Migration Risk

high

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medium

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Business Setting