GWI: Use-Cases, Insights and Reviews | 2025 Cuspera

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On‑demand consumer research to power up marketing, strategy products, pitches

GWI Overview

GWI provides on-demand consumer research, addressing the challenge of rapidly understanding diverse global audiences. It delivers instant access to comprehensive consumer data, enabling businesses to tailor strategies based on real-time insights. This platform excels in offering detailed audience analysis, crucial for marketers and strategists aiming to enhance targeting precision. GWI's extensive data coverage supports informed decision-making by revealing consumer behaviors and preferences across various demographics. A notable feature is its ability to provide immediate insights, reducing the time from data collection to actionable intelligence. This empowers companies to adapt swiftly to market changes, ensuring competitive advantage.

Use Cases

Customers recommend Social Media Management, Advertisement, Engagement Management, as the business use cases that they have been most satisfied with while using GWI.

Other use cases:

Sending & Publishing Communications
Market Research
Content Management
Media Planning
Social Media Marketing
International Marketing
Segmentation And Targeting

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Business Priorities

Improve Brand Engagement and Acquire Customers are the most popular business priorities that customers and associates have achieved using GWI.

Other priorities:

Build Brand Awareness
Improve Digital And Social Presence
Enhance Customer Relationships
Increase Sales & Revenue
Grow Market Share
Enter New Markets Internationally Or Locally
Improve ROI
Launch New Products
Improve Visibility
Improve Consistency

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GWI Use-Cases and Business Priorities: Customer Satisfaction Data

GWI works with different mediums / channels such as Social Media. User Generated Content. Blogs etc.

GWI's features include Feedback Surveys, Personalization, Live Streaming, etc. and GWI support capabilities include 24/7 Support, AI Powered, Chat Support, etc. also GWI analytics capabilities include Analytics, and Custom Reports.

GWI, Tubular, InVideo, Fomo, TWIPLA, etc., all belong to a category of solutions that help Digital Analytics. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

GWI provides on-demand consumer research with instant access to global consumer data. Audience insights are easily understood and readily available.

Comprehensive Insights on GWI Use Cases

How can GWI optimize your Social Media Management Workflow?

Gwi provides social media management capabilities by offering data and insights on social media trends. This data can be used to understand audience behavior, identify key trends, and create effective social media strategies. Gwi also provides insights on the use of social media for researching products and brands. However, Gwi's capabilities are limited to providing data and insights, and they do not offer tools for managing social media accounts.

"...Successful businesses will need to be responsive to and engaged with their audiences on social media platforms to develop relationships and trust, which eventually will translate to sales. ..." 2019 Trend Predictions How Did We Do?

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What makes GWI ideal for Advertisement?

Gwi Advertising capabilities focus on providing insights and tools for effective advertising campaigns. Gwi Advertising helps businesses create relevant advertising experiences by focusing on consumer interests and behaviors. Gwi Advertising is limited by consumer concerns regarding privacy and security.

"...Those using version 0.63.xx of the Brave web browser can opt in to Brave Rewards, the latest update to its advertising scheme that it claims will let 5.8 million monthly users preserve their privacy while helping brands better engage with audiences...." Privacy-Minded Web Browser Brave Introduces Its Own Ad Network

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How does GWI address your Engagement Management Challenges?

Engagement management helps brands understand how people interact with social media. This information helps them learn what motivates people to engage with content. Engagement management helps brands plan marketing strategies that will appeal to their target audiences.

"...The report includes the social media trends along with the most popular platforms, time spent on the different mediums, and how the consumers engage with brands, amongst several other key points...." Note the Social Media Insights for 2019

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How can GWI optimize your Sending & Publishing Communications Workflow?

What benefits does GWI offer for Market Research?

29+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well GWI solved their Digital Analytics needs. Cuspera uses 998 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Digital Analytics needs.

Case Studies

Marketing and Advertising

CASE STUDY VERB Brands

GWI helped VERB Brands, a luxury marketing agency, gain deep insights into affluent consumers. VERB used GWI's custom research to survey over 1,000 high net worth individuals in the UK and US. The fi...ndings shaped their State of Luxe report, revealing key consumer behaviors. As a result, VERB saw a 36% increase in high quality leads, 221% growth in inbound leads year-over-year, and a 53% rise in website traffic. The agency now uses GWI's platform for ongoing client strategies.

Marketing and Advertising

CASE STUDY TMW Unlimited

GWI helps TMW Unlimited, a London-based customer engagement agency, use audience profiling data to improve marketing strategies. The agency uses GWI’s platform for pitching, channel planning, and cam...paign development. GWI’s data enables TMW to recommend the best social platforms and back up insights with real data. The platform’s global coverage supports TMW’s international client work. TMW credits GWI with helping them win pitches and deliver better results for clients.

Marketing and Advertising

CASE STUDY Zenith

GWI helps Zenith, a global agency, find new ways to engage audiences. Zenith uses GWI data to spot trends and advise clients on digital investments. The platform gives them single-source, up-to-date ...insights across markets. With GWI, Zenith won new business, improved efficiency, and created more engagement for clients. The team values GWI for its unique, easy-to-use data and evolving research.

Marketing and Advertising

CASE STUDY YW Istanbul

GWI helped YW Istanbul boost social media results for their client Bizim Mutfak. The agency used GWI’s audience profile data to target the right people on Instagram and Facebook. They created five ma...in persona groups and tailored content for each. Unique Instagram profile views jumped from 955 to 19,000. Monthly post interactions soared from 324 to 25,000, a 7,616% increase. The brand’s Instagram account reached 1 million users, and followers grew to 32,172.

Internet

CASE STUDY X

GWI helped X prove the value of its gaming audience to advertisers. X used GWI's third-party data to show that over 270 million gamers engage on its platform, generating 2.1 trillion impressions and ...271 billion video views. The sales team built precise audience segments and highlighted unique behaviors of gamers on X. GWI enabled fast, reliable insights, making sales pitches stronger and attracting new advertisers. X now positions itself as a top channel for gaming advertisers with exclusive reach.

Marketing and Advertising

CASE STUDY UM Turkey

UM Turkey used GWI to understand the gaming market in Turkey for a Fortnite toys pitch. They found local gamers saw Fortnite as a challenger brand, not a leader. GWI data helped them create three key... audience segments and uncover why gamers chose certain games. Their insights shaped a targeted media plan for the campaign. The client saw UM Turkey's deep market understanding, leading to a winning pitch and a successful campaign launch.

Frequently Asked Questions(FAQ)

for GWI

What is GWI used for?

GWI is a Digital Analytics Software mainly used by its customers to Improve Brand Engagement and Acquire Customers by Social Media Management, Advertisement and Engagement Management .

What are the top features of GWI?

Feedback surveys, Personalization and Live streaming are some of the top features of GWI.

What are GWI alternatives?

Tubular, InVideo, Fomo and TWIPLA are popular alternatives for GWI.

Where is GWI located?

GWI is headquartered at Floor 2 25 Farringdon Street London EC4A 4AB.

Peers used GWI for social media management and advertisement

GWI Competitors

More GWI Alternatives...

GWI Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
AI Powered	4.04/5 ★ Read Reviews (5)
Analytics	4.71/5 ★ Read Reviews (117)
Custom Reports	3.97/5 ★ Read Reviews (239)

CAPABILITIES	RATINGS AND REVIEWS
AI Powered	4.04/5 ★ Read Reviews (5)
Analytics	4.71/5 ★ Read Reviews (117)
Custom Reports	3.97/5 ★ Read Reviews (239)

Software Failure Risk Guidance

for GWI

Overall Risk Meter

Low Medium High

Top Failure Risks for GWI

Trendstream Limited (GWI) Profile

Company Name

Trendstream Limited (GWI)

Company Website

//gwi.com

HQ Location

Floor 2 25 Farringdon Street London EC4A 4AB

Employees

251-500

Social

Financials

SERIES B

GWI: Use-Cases, Insights and Reviews | 2025 Cuspera

On‑demand consumer research to power up marketing, strategy products, pitches

Failure Risk for GWI ?

GWI Overview

Use Cases

Business Priorities

GWI Use-Cases and Business Priorities: Customer Satisfaction Data

Comprehensive Insights on GWI Use Cases

How can GWI optimize your Social Media Management Workflow?

What makes GWI ideal for Advertisement?

How does GWI address your Engagement Management Challenges?

How can GWI optimize your Sending & Publishing Communications Workflow?

What benefits does GWI offer for Market Research?

29+ more Business Use Cases

Case Studies

CASE STUDY VERB Brands

CASE STUDY TMW Unlimited

CASE STUDY Zenith

CASE STUDY YW Istanbul

CASE STUDY X

CASE STUDY UM Turkey

Frequently Asked Questions(FAQ)

What is GWI used for?

What are the top features of GWI?

What are GWI alternatives?

Where is GWI located?

Peers used GWI for social media management and advertisement

GWI Competitors

GWI Features

Software Failure Risk Guidance

Trendstream Limited (GWI) Profile