GWI Overview

GWI provides on-demand consumer research, addressing the challenge of rapidly understanding diverse global audiences. It delivers instant access to comprehensive consumer data, enabling businesses to tailor strategies based on real-time insights. This platform excels in offering detailed audience analysis, crucial for marketers and strategists aiming to enhance targeting precision. GWI's extensive data coverage supports informed decision-making by revealing consumer behaviors and preferences across various demographics. A notable feature is its ability to provide immediate insights, reducing the time from data collection to actionable intelligence. This empowers companies to adapt swiftly to market changes, ensuring competitive advantage.

Use Cases

Customers recommend Social Media Management, Advertisement, Engagement Management, as the business use cases that they have been most satisfied with while using GWI.

Other use cases:

  • Sending & Publishing Communications
  • Market Research
  • Content Management
  • Media Planning
  • Social Media Marketing
  • International Marketing
  • Segmentation And Targeting
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Business Priorities

Improve Brand Engagement and Acquire Customers are the most popular business priorities that customers and associates have achieved using GWI.

Other priorities:

  • Build Brand Awareness
  • Improve Digital And Social Presence
  • Enhance Customer Relationships
  • Increase Sales & Revenue
  • Grow Market Share
  • Enter New Markets Internationally Or Locally
  • Improve ROI
  • Launch New Products
  • Improve Visibility
  • Improve Consistency
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GWI Use-Cases and Business Priorities: Customer Satisfaction Data

GWI works with different mediums / channels such as Social Media. User Generated Content. Blogs etc.

GWI's features include Feedback Surveys, Personalization, Live Streaming, etc. and GWI support capabilities include 24/7 Support, AI Powered, Chat Support, etc. also GWI analytics capabilities include Analytics, and Custom Reports.

GWI, Tubular, InVideo, Fomo, TWIPLA, etc., all belong to a category of solutions that help Digital Analytics. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

GWI provides on-demand consumer research with instant access to global consumer data. Audience insights are easily understood and readily available.

GWI Customer wins, Customer success stories, Case studies

Why is GWI the best choice for Social Media Management?

How efficiently Does GWI manage your Engagement Management?

What makes GWI ideal for Sending & Publishing Communications?

How can GWI enhance your Market Research process?

11 buyers and buying teams have used Cuspera to assess how well GWI solved their Digital Analytics needs. Cuspera uses 998 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Digital Analytics needs.

20ten Creative - Marketing And Advertising

20ten Creative used the GWI platform to find the best brand partner for an FMCG client. They needed to ensure the right fit for a major on-pack promotion with over 100 million SKUs. GWI helped them c...ompare cross-market audiences and validate their gaming partnership idea. The campaign led to an 88% increase in performance versus the previous campaign. Retailer distribution grew by over 300 stores, and the client saw their highest ever earned social media reach.

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Blizzard Entertainment - Gaming

GWI helped Blizzard Entertainment's esports team get global audience insights. Before GWI, Blizzard lacked data outside the U.S. They used GWI's data to show a top snack brand that their audience had... high brand affinity. This proof helped Blizzard sign a multi-year global sponsorship for the Overwatch League. The team now uses GWI to support more global partnerships with data-driven stories.

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Fullsix - Marketing And Advertising

GWI helped Fullsix create a data-driven campaign for Tequila Avión. Fullsix used GWI to build a detailed audience model and profile target segments. The campaign used one audience model across all me...dia, including TV and online. The TV buy was 30% more efficient than traditional campaigns. The campaign increased brand awareness and consideration for Tequila Avión.

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Fnatic - Gaming

GWI helped Fnatic improve their pitching strategy with better consumer insight. Fnatic used GWI data to win a major partnership with a global CPG brand. The team over-delivered on targets by up to 18...0%. GWI's insights made Fnatic's pitches more credible and helped them expand business deals. Fnatic now feels better prepared and more confident when pitching to brands.

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Bright/Shift - Marketing And Advertising

GWI helped Bright/Shift, a social impact marketing agency, launch a new direct-to-consumer brand for a sustainable furniture client. Bright/Shift used GWI to gather data and insights, define the bran...d's positioning, and identify the ideal target audience. The campaign generated £41k in revenue in the first month, with a 30-second user-generated content video driving a CPC of £0.15 and a CTR of 6%. Most paid advertising revenue came from user-generated style ads based on GWI insights.

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Sony Pictures - Entertainment

Sony Pictures used GWI's custom research to understand U.S. audiences for Korean TV dramas. The team needed direct insight because there was no traditional ratings data. GWI delivered tailored survey... results in 24 hours. The research showed U.S. viewers prefer original language with subtitles and value plot most. Sony used these insights to guide strategy and justify more Korean drama production.

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Frequently Asked Questions(FAQ)

for GWI

What is GWI used for?

GWI is a Digital Analytics Software mainly used by its customers to Improve Brand Engagement and Acquire Customers by Social Media Management, Advertisement and Engagement Management .

What are the top features of GWI?

Feedback surveys, Personalization and Live streaming are some of the top features of GWI.

What are GWI alternatives?

Tubular, InVideo, Fomo and TWIPLA are popular alternatives for GWI.

Where is GWI located?

GWI is headquartered at Floor 2 25 Farringdon Street London EC4A 4AB.
lightning

Peers used GWI for social media management and advertisement

GWI Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.04/5

Read Reviews (5)
Analytics

4.71/5

Read Reviews (117)
Custom Reports

3.97/5

Read Reviews (239)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.04/5

Read Reviews (5)
Analytics

4.71/5

Read Reviews (117)
Custom Reports

3.97/5

Read Reviews (239)

Software Failure Risk Guidance

?

for GWI

Overall Risk Meter

Low Medium High

Top Failure Risks for GWI

Trendstream Limited (GWI) News

Product

GWI Launches Agent Spark, the Human Insights Agent Built for Use in LLMs and other AI Platforms - AI Magazine

GWI has launched Agent Spark, an insights agent integrated into AI platforms like ChatGPT and Claude. It processes 35 billion data signals rapidly, providing human-grounded insights for decision-making. Available to GWI customers, it enhances data accessibility for various professionals and supports AI-driven workflows with real-time analysis and trusted data.

Trendstream Limited (GWI) Profile

Company Name

Trendstream Limited (GWI)

Company Website

//gwi.com

HQ Location

Floor 2 25 Farringdon Street London EC4A 4AB

Employees

251-500

Social

Financials

SERIES B