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Showpad vs Scratchpad: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Showpad vs. Scratchpad is based on a specific set of business needs and context. The comparison uses 2284 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Showpad and Scratchpad

Showpad, Showpad Content, Bigtincan Hub, etc., belong to a category of solutions that help Sales Enablement, whereas Scratchpad, PlanPlus Online, Pipeliner CRM, etc., belong to a category of solutions that help CRM. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Showpad covers Content Management, Engagement Management, Coaching, Training & Onboarding, etc.

Scratchpad focuses on Forecasting, Workflow Management, Pipeline Management, Engagement Management, etc.

"I could see that Showpad would not only save sales reps time, it would also show us what content was working. This would sharpen our marketing focus as well as lead to far more productive sales conversations. " - Richard Aufreiter

"I honestly have to credit Scratchpad for my promotion! Wouldn't have been able to get this promotion without being able to open Scratchpad everyday and track all the different ops I was working and take notes during every meeting. Seriously used it ...more than Salesforce!!!! So thank you for sharing such an amazing product with our team! " - Starlyn Snitko

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Showpad

Focus area

Showpad is better than Scratchpad for

Software Failure Risk

  • low

logo Scratchpad

Focus area

Scratchpad is better than Showpad for

Software Failure Risk

  • medium

About

Sales Enablement and Marketing Platform Leader

Fastest experience to update Salesforces

Age

2011

Financials

SERIES D

SERIES B

Business Need

Total Processes
(we found evidences for)

66

46

Total Goals
(we found evidences for)

14

6

Top Processes

Evidences indicate better relative satisfaction


content publishing

searching for content


engagement management

engaging and following up

engaging with scheduling & cadence



training & onboarding


sales document management

proposal & quote management

contract management


helpdesk management





discount management


promotion management



communication management

sending & publishing communications


generation of new leads


lead qualification

lead qualification: technographic


workflow management



trade show marketing


social media management

social media analytics



sales review & feedback






customer feedback management

measuring customer satisfaction


business development




pipeline management


opportunity management


creating contact list


contact list management

creating contact list



account management



segmentation and targeting


conversion management


customer case management


meeting management


sales call management

meeting management


Top Goals

Goals Achieved

  • Increase sales & revenue

  • Improve ROI

  • Acquire customers

  • Enhance customer relationships

  • Grow market share

  • Enter new markets internationally or locally

  • Build brand awareness

  • Scale best practices

  • Improve internal communications

  • Shorten ramp up time

  • Establish thought leadership

  • Improve digital and social presence

  • Improve efficiency

  • Launch new products

  • See 11 more
  • Scale best practices

  • Increase sales & revenue

  • Improve ROI

  • Launch new products

  • Acquire customers

  • Enhance customer relationships

  • See 3 more

Top Channels

Channels Used

  • phone calls

  • e-mail

  • website

  • offline

  • social media

  • games

  • chat

  • LinkedIn

  • on premises

  • promotions

  • See 7 more
  • phone calls

  • e-mail

  • website

  • offline

  • social media

  • games

  • chat

  • LinkedIn

  • on premises

  • promotions

  • See 7 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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low

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Migration Risk

low

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medium

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Business Setting