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S&P Global vs Pathmatics: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of S&P Global vs. Pathmatics is based on a specific set of business needs and context. The comparison uses 2616 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing S&P Global and Pathmatics

S&P Global, Pathmatics, Contify, Kompyte, etc., belong to a category of solutions that help Marketing Data Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

S&P Global covers International Marketing, Forecasting, Competitive Intelligence, Sales Document Management, etc.

Pathmatics focuses on Advertisement, Competitive Intelligence, Digital Marketing, Communication Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo S&P Global

Focus area

S&P Global is better than Pathmatics for

Software Failure Risk

  • medium

logo Pathmatics

Focus area

Pathmatics is better than S&P Global for

Software Failure Risk

  • medium

About

S&P Global: Essential Intelligence to make decisions with conviction

Advertiser Database & Digital Marketing Intelligence

Financials

NA

PRIVATE

Business Need

Total Processes
(we found evidences for)

52

51

Total Goals
(we found evidences for)

12

9

Top Processes

Evidences indicate better relative satisfaction


international marketing



sales document management

contract management

proposal & quote management


competitive intelligence


communication management

sending & publishing communications




social media management

social media analytics




social media marketing


generation of new leads


engagement management

engaging and following up


helpdesk management




lead qualification

lead qualification: technographic


content management


segmentation and targeting








conversion management



database marketing




Top Goals

Goals Achieved

  • Grow market share

  • Enter new markets internationally or locally

  • Acquire customers

  • Improve visibility

  • Launch new products

  • Increase sales & revenue

  • Improve internal communications

  • Improve efficiency

  • Enhance customer relationships

  • Improve stakeholder relations

  • Improve brand engagement

  • Scale best practices

  • See 9 more
  • Acquire customers

  • Enhance customer relationships

  • Improve digital and social presence

  • Improve ROI

  • Improve visibility

  • Enter new markets internationally or locally

  • Grow market share

  • Build brand awareness

  • Improve efficiency

  • See 6 more

Top Channels

Channels Used

  • social media

  • website

  • Facebook

  • mobile

  • video

  • mobile app

  • Twitter

  • chat

  • Snapchat

  • display advertisement

  • Instagram

  • mass media

  • television

  • offline

  • promotions

  • out of home

  • billboards

  • point of sale

  • phone calls

  • mobile ads

  • See 17 more
  • social media

  • website

  • Facebook

  • mobile

  • video

  • mobile app

  • Twitter

  • chat

  • Snapchat

  • display advertisement

  • Instagram

  • mass media

  • television

  • offline

  • promotions

  • out of home

  • billboards

  • point of sale

  • phone calls

  • mobile ads

  • See 17 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting