Spokal and Lately, An In-Depth Comparison 2024

Comparison Summary

Spokal: Spokal offers social media scheduling that learns audience preferences to drive more leads. Content is delivered based on what the audience wants.

Lately: Lately uses AI and Neuroscience to transform longform content into impactful social media posts. Brand dialects and nuances are learned for tailored marketing.

Spokal and Lately: Customer Satisfaction Data

Most deployed common Use Cases for Spokal and Lately

Why is Spokal and Lately the best choice for Content Management?

Spokal and Lately both assist with content management. Spokal focuses on content distribution, helping users manage and track content across different platforms. Lately provides a comprehensive platform that combines content creation, scheduling, and analytics, and uses AI to generate content for users. While both tools offer content management features, Spokal emphasizes distribution and Lately prioritizes creation and analytics.

"...The beauty of Spokal is that all needed functions are combined so we could replace four other products (SEO WordPress optimization, SEO plugin to write optimized posts, social tracking, and social content management)...." Peer review by Dennis Zimmer, CEO, Opvizor, Inc.

"...Content Management and Marketing...." Peer review by Kami G

What benefits does Spokal and Lately offer for Social Media Management?

Spokal and Lately both offer social media scheduling and analytics features. Spokal focuses on optimizing content for search engines through features like keyword research and rank tracking, while Lately emphasizes using AI to generate and manage social media posts. Spokal offers a drag-and-drop content editor and integrates with other tools like Google Analytics and Mailchimp, but Lately provides more robust AI-powered social media content creation and management capabilities. However, these summaries are limited by the availability of information from the provided comments.

"...The calendar feature allows me to schedule sharing across social media and edit each update on the fly...." Peer review by Matt Wilson, Director, Chily Digital

"...We're able to have one place where both project management, social media content generation, and accountability practices rest in one place...." Peer review by Blake P, Operations

Why is Spokal and Lately the best choice for Communication Management?

Spokal and Lately both manage communication by scheduling social media posts and integrating with other tools. Spokal uses a content calendar to visually track blog posts, while Lately utilizes artificial intelligence (AI) to generate and personalize social media content. Lately offers a feature to automatically turn long-form content into social media posts, while Spokal focuses on consolidating communication management functions. These limitations highlight the different approaches each tool takes to managing communication.

"...We use Spokal to manage our daily communication with customers and prospects using WordPress to blog, Twitter, and LinkedIn...." Peer review by Dennis Zimmer, CEO, Opvizor, Inc.

"...Kate: We ve always had the Automatic Social Post Generator as a feature in our product...." What Is Marketing Resource Management and the Latest From Lately