Comparison Summary
This comparison report of Suzy Consumer Insights Platform vs. Crayon is based on a specific set of business needs and context. The comparison uses 2653 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Suzy Consumer Insights Platform and Crayon
Suzy Consumer Insights Platform, and Crayon belong to a category of solutions that help Marketing Data Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Suzy Consumer Insights Platform covers Market Research, Engagement Management, Content Management, Segmentation And Targeting, etc.
Crayon focuses on Competitive Intelligence, Product Marketing, Engagement Management, Products & Pricelist Management, etc.
"AMAZING instant insights! Suzy has been such an amazing platform - it allows us to quickly get our questions answered. Often times you are too close to things and to be able to tap into objective actionable insights is invaluable. It saves us tons o...f times and tons of money and gets us better insights! " - Patrick J
"Before Crayon, we were finding that our competitor information was constantly out of date, and we needed a way to stay up to date with industry changes, in real time. We also needed a process for successfully sharing intel across the whole organizat...ion. " - Brian Whalley
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Suzy Consumer Insights Platform
Focus area
Suzy Consumer Insights Platform is better than Crayon for
Software Failure Risk
About
Consumer Insights Platform to deliver trusted insights in minutes.
Competitive intelligence software to see and seize opportunities
Financials
SERIES C
SERIES B
Business Need
Total Processes
(we found evidences for)
27
60
Total Goals
(we found evidences for)
6
13
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Launch new products
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Enter new markets internationally or locally
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Improve brand engagement
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Build brand awareness
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Grow market share
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Enhance customer relationships
- See 3 more
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Grow market share
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Launch new products
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Acquire customers
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Scale best practices
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Enhance customer relationships
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Increase sales & revenue
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Improve ROI
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Improve digital and social presence
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Improve efficiency
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Enter new markets internationally or locally
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Establish thought leadership
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Improve internal communications
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Manage risk
- See 10 more
Top Channels
Channels Used
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social media
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e-mail
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phone calls
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user generated content
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blogs
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promotions
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chat
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Slack
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website
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offline
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on premises
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newsletter
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out of home
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brochure
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video
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mobile
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games
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mass media
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radio
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review sites
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Twitter
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print media
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newspaper
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mobile app
- See 21 more
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social media
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e-mail
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phone calls
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user generated content
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blogs
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promotions
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chat
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Slack
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website
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offline
-
on premises
-
newsletter
-
out of home
-
brochure
-
video
-
mobile
-
games
-
mass media
-
radio
-
review sites
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Twitter
-
print media
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newspaper
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mobile app
- See 21 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High