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Taboola vs YouTube: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Taboola vs. YouTube is based on a specific set of business needs and context. The comparison uses 130055 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Taboola and YouTube

Taboola, Outbrain, Ceros, etc., belong to a category of solutions that help Content Marketing, whereas YouTube, Vidyard Video Platform, Wistia, etc., belong to a category of solutions that help Video Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Taboola covers Advertisement with Website, Communication Management with Website, Engagement Management with Website, Content Management with Promotions, etc.

YouTube focuses on Advertisement with Social Media, Communication Management with Video, Engagement Management with Video, Content Management with Video, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Taboola

Focus area

Taboola is better than YouTube for

Software Failure Risk

  • medium

logo YouTube

Focus area

YouTube is better than Taboola for

Software Failure Risk

  • medium

About

Content Discovery and Native Advertising

Online video sharing and social media platform

Age

2007

Financials

PRIVATE

M&A

Business Need

Total Processes
(we found evidences for)

81

160

Total Goals
(we found evidences for)

17

21

Top Processes

Evidences indicate better relative satisfaction



communication management

sending & publishing communications


engagement management

engaging and following up


searching for content


generation of new leads


campaign monitoring

campaign analytics


social media marketing



social media management

scheduling post to social media

engaging on social media

social media analytics

managing social media account


competitive intelligence


sales document management

proposal & quote management

contract management


loyalty management

identify target customers

customise loyalty program


account management


conversion management






training & onboarding





lead qualification: technographic





referral management



knowledge management

creating knowledge base


personalized marketing


relationship marketing




business development



segmentation and targeting


contact list management


relationship management



workflow management




products & pricelist management


performance management



influencer marketing




lifetime value management


follower management


rating and review management


trade show marketing





sales review & feedback


courses & assessment

create learning path



subscription management




call transcription


meeting management



sales call management

call transcription

meeting management



touchpoint management



promotion management


international marketing


measuring customer satisfaction


measuring net promoter score


customer feedback management

measuring customer satisfaction

measuring net promoter score


conference call management


discount management







proximity marketing



revenue cycle management





community marketing


influencer management





category management



customer case management




advocacy management



reputation management


sales commission management




distribution management


billing and invoice management


opportunity management


bundling of products


guerilla marketing


outbound marketing


Top Goals

Goals Achieved

  • Build brand awareness

  • Acquire customers

  • Increase sales & revenue

  • Scale best practices

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Improve brand engagement

  • Improve ROI

  • Grow market share

  • Improve efficiency

  • Launch new products

  • Improve internal communications

  • Improve visibility

  • Increase customer life time value

  • Improve stakeholder relations

  • Improve digital and social presence

  • Establish thought leadership

  • See 14 more
  • Acquire customers

  • Build brand awareness

  • Improve digital and social presence

  • Increase sales & revenue

  • Scale best practices

  • Improve brand engagement

  • Establish thought leadership

  • Grow market share

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Launch new products

  • Improve ROI

  • Improve internal communications

  • Improve efficiency

  • Improve visibility

  • Improve stakeholder relations

  • Increase customer life time value

  • Manage risk

  • Improve consistency

  • Improve navigation

  • Reduce bounce

  • See 18 more

Top Channels

Channels Used

  • social media

  • video

  • Facebook

  • offline

  • Twitter

  • user generated content

  • blogs

  • website

  • newsletter

  • LinkedIn

  • point of sale

  • Instagram

  • promotions

  • e-mail

  • phone calls

  • mass media

  • television

  • movies

  • mobile

  • trade shows

  • games

  • display advertisement

  • Youtube

  • chat

  • events

  • Pinterest

  • radio

  • print media

  • review sites

  • Amazon

  • mobile app

  • magazine

  • Facebook page

  • Snapchat

  • on premises

  • causes and charity

  • Whatsapp

  • coupons

  • channel partners

  • Netflix

  • newspaper

  • out of home

  • mobile ads

  • Skype

  • text SMS

  • billboards

  • support groups

  • Doubleclick

  • eBay

  • omnichannel

  • Facebook at work

  • Slack

  • brochure

  • Yelp

  • Glassdoor

  • Tripadvisor

  • Yellowpages

  • See 54 more
  • social media

  • video

  • Facebook

  • offline

  • Twitter

  • user generated content

  • blogs

  • website

  • newsletter

  • LinkedIn

  • point of sale

  • Instagram

  • promotions

  • e-mail

  • phone calls

  • mass media

  • television

  • movies

  • mobile

  • trade shows

  • games

  • display advertisement

  • Youtube

  • chat

  • events

  • Pinterest

  • radio

  • print media

  • review sites

  • Amazon

  • mobile app

  • magazine

  • Facebook page

  • Snapchat

  • on premises

  • causes and charity

  • Whatsapp

  • coupons

  • channel partners

  • Netflix

  • newspaper

  • out of home

  • mobile ads

  • Skype

  • text SMS

  • billboards

  • support groups

  • Doubleclick

  • eBay

  • omnichannel

  • Facebook at work

  • Slack

  • brochure

  • Yelp

  • Glassdoor

  • Tripadvisor

  • Yellowpages

  • See 54 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting