Comparison Summary
Introducing Tailwind and Awario
Tailwind, Awario, ContentStudio, Later Platform, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Tailwind covers Social Media Management with Social Media, Content Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, etc.
Awario focuses on Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Market Research, etc.
"Tailwind already has all different time slots, so I could just fill everything up, not have to think about posting at night, because I'm an early bird " - Sheniqua Young
"It's great that Awario is such a self-service platform. You can really set it up any way you want it to be. " - Ellen Sluder
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Tailwind: Pinterest & Instagram Scheduler, Analytics & Marketing Tool
Awario: The Social Media & Web Monitoring Tool Your Brand Needs
Age
2012
2007
Financials
SEED
PRIVATE
Business Need
Total Processes
(we found evidences for)
77
68
Total Goals
(we found evidences for)
11
10
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enter new markets internationally or locally
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Scale best practices
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Increase sales & revenue
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Build brand awareness
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Enhance customer relationships
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Improve ROI
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Improve digital and social presence
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Grow market share
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Improve brand engagement
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Improve efficiency
- See 8 more
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Acquire customers
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Improve digital and social presence
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Build brand awareness
-
Enhance customer relationships
-
Improve brand engagement
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Improve ROI
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Launch new products
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Enter new markets internationally or locally
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Grow market share
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Establish thought leadership
- See 7 more
Top Channels
Channels Used
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social media
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website
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blogs
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user generated content
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offline
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Twitter
-
Facebook
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causes and charity
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phone calls
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video
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Instagram
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on premises
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mobile
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mobile app
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LinkedIn
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events
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trade shows
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e-mail
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point of sale
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promotions
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chat
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Snapchat
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print media
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magazine
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Slack
-
Pinterest
- See 23 more
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social media
-
website
-
blogs
-
user generated content
-
offline
-
Twitter
-
Facebook
-
causes and charity
-
phone calls
-
video
-
Instagram
-
on premises
-
mobile
-
mobile app
-
LinkedIn
-
events
-
trade shows
-
e-mail
-
point of sale
-
promotions
-
chat
-
Snapchat
-
print media
-
magazine
-
Slack
-
Pinterest
- See 23 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High