Comparison Summary
Introducing Tailwind and DrumUp
Tailwind, ContentStudio, Later Platform, etc., belong to a category of solutions that help Social Media Marketing, whereas DrumUp, MarketBeam, Employee Advocacy by Sprout Social, etc., belong to a category of solutions that help Advocacy Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Tailwind covers Social Media Management with Social Media, Content Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, etc.
DrumUp focuses on Social Media Management with Social Media, Content Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, etc.
"I love Tailwind because I can batch work...Tailwind enables me to not have to think about Instagram, Facebook, Pinterest every day. I can kind of get into a headspace where I'm going to have to deal with it and then I can set everything up and let i...t go. " - Christine Martell
"I have used many tools to manage social for my clients, like Crystal.io and Post Planner. What I like about DrumUp and I can’t find in the others is the option to customize posts with hashtags, emojis, @mentions and GIFs which save me a lot of time. " - Gregor Maric
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Tailwind: Pinterest & Instagram Scheduler, Analytics & Marketing Tool
Content Marketing & Social Media Management Tool
Age
2012
Financials
SEED
PRIVATE
Business Need
Total Processes
(we found evidences for)
77
43
Total Goals
(we found evidences for)
11
7
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
-
Acquire customers
-
Enter new markets internationally or locally
-
Scale best practices
-
Increase sales & revenue
-
Build brand awareness
-
Enhance customer relationships
-
Improve ROI
-
Improve digital and social presence
-
Grow market share
-
Improve brand engagement
-
Improve efficiency
- See 8 more
-
Improve digital and social presence
-
Improve brand engagement
-
Grow market share
-
Acquire customers
-
Build brand awareness
-
Enhance customer relationships
-
Improve ROI
- See 4 more
Top Channels
Channels Used
-
social media
-
user generated content
-
blogs
-
mobile
-
mobile app
-
website
-
LinkedIn
-
Twitter
-
promotions
-
Facebook
-
e-mail
-
chat
-
Slack
-
Facebook page
-
video
-
offline
-
point of sale
-
newsletter
- See 15 more
-
social media
-
user generated content
-
blogs
-
mobile
-
mobile app
-
website
-
LinkedIn
-
Twitter
-
promotions
-
Facebook
-
e-mail
-
chat
-
Slack
-
Facebook page
-
video
-
offline
-
point of sale
-
newsletter
- See 15 more
Failure Risk Guidance Security Report?
Compliance Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Security & Privacy Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Integration Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Migration Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
IT and Other Capabilities
- Low
- Medium
- High
