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Tailwind vs MarketBeam: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Tailwind vs. MarketBeam is based on a specific set of business needs and context. The comparison uses 4001 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Tailwind and MarketBeam

Tailwind, ContentStudio, Later Platform, etc., belong to a category of solutions that help Social Media Marketing, whereas MarketBeam, DrumUp, Employee Advocacy by Sprout Social, etc., belong to a category of solutions that help Advocacy Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Tailwind covers Social Media Management with Social Media, Content Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, etc.

MarketBeam focuses on Social Media Management with Social Media, Communication Management with Social Media, Content Management with Social Media, Engagement Management with Social Media, etc.

"I love Tailwind because I can batch work...Tailwind enables me to not have to think about Instagram, Facebook, Pinterest every day. I can kind of get into a headspace where I'm going to have to deal with it and then I can set everything up and let i...t go. " - Christine Martell

"We have seen really positive results in our Boston chapter that was able to increase event registrants by 400% as a result of sharing events on Social Media via MarketBeam " - David Leighton

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Tailwind

Focus area

Tailwind is better than MarketBeam for

Software Failure Risk

  • medium

logo MarketBeam

Focus area

MarketBeam is better than Tailwind for

Software Failure Risk

  • low

About

Tailwind: Pinterest & Instagram Scheduler, Analytics & Marketing Tool

Safe and Compliant Social Media Amplification Platform

Age

2012

Financials

SEED

PRIVATE

Business Need

Total Processes
(we found evidences for)

77

46

Total Goals
(we found evidences for)

11

9

Top Processes

Evidences indicate better relative satisfaction


social media management

scheduling post to social media

engaging on social media

social media analytics

managing social media account

monitoring social media


searching for content


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


social media marketing


helpdesk management





generation of new leads


workflow management


campaign management

campaign analytics



training & onboarding


referral management


follower management


sales document management

proposal & quote management






customer feedback management



lifetime value management


billing and invoice management







business development


advocacy management




Top Goals

Goals Achieved

  • Acquire customers

  • Enter new markets internationally or locally

  • Scale best practices

  • Increase sales & revenue

  • Build brand awareness

  • Enhance customer relationships

  • Improve ROI

  • Improve digital and social presence

  • Grow market share

  • Improve brand engagement

  • Improve efficiency

  • See 8 more
  • Build brand awareness

  • Acquire customers

  • Establish thought leadership

  • Improve digital and social presence

  • Launch new products

  • Enter new markets internationally or locally

  • Grow market share

  • Improve ROI

  • Improve internal communications

  • See 6 more

Top Channels

Channels Used

  • social media

  • LinkedIn

  • Twitter

  • website

  • chat

  • Slack

  • Facebook

  • user generated content

  • blogs

  • mobile

  • offline

  • Facebook page

  • e-mail

  • point of sale

  • promotions

  • events

  • trade shows

  • video

  • See 15 more
  • social media

  • LinkedIn

  • Twitter

  • website

  • chat

  • Slack

  • Facebook

  • user generated content

  • blogs

  • mobile

  • offline

  • Facebook page

  • e-mail

  • point of sale

  • promotions

  • events

  • trade shows

  • video

  • See 15 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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low

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Migration Risk

high

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medium

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Business Setting