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Terminalfour vs HubSpot: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Terminalfour vs. HubSpot is based on a specific set of business needs and context. The comparison uses 116771 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Terminalfour and HubSpot

Terminalfour, CommonSpot CMS, Morweb, etc., belong to a category of solutions that help Content Management Systems, whereas HubSpot, Adobe Marketo Engage, Salesforce Account Engagement (Formerly Pardot), etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Terminalfour covers Engagement Management with Website, Content Management with Website, Communication Management with Website, Social Media Management with Social Media, etc.

HubSpot focuses on Social Media Management with Social Media, Communication Management with E-Mail, Content Management with Social Media, Inbound Marketing, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Terminalfour

Focus area

Software Failure Risk

  • low

logo HubSpot

Focus area

HubSpot is better than Terminalfour for

Software Failure Risk

  • medium

About

TERMINALFOUR: CMS & Digital Marketing platform for Higher ...

Marketing Automation Software for inbound marketing and sales

Age

1997

2006

Financials

PRIVATE

IPO

Business Need

Total Processes
(we found evidences for)

44

161

Total Goals
(we found evidences for)

10

23

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


searching for content


communication management

sending & publishing communications


social media management

engaging on social media

scheduling post to social media

managing social media account

social media analytics






training & onboarding


sales document management

proposal & quote management



contact list management



segmentation and targeting





category management






rating and review management



conversion management


knowledge management


customer feedback management

measuring customer satisfaction



community building


lead qualification: technographic



generation of new leads


social media marketing




helpdesk management





call transcription




sales call management

call transcription





competitive intelligence



relationship management


personalized marketing


identify target customers


customise loyalty program


create engagement based loyalty


identify target customers

customise loyalty program

create engagement based loyalty



lifetime value management




business development


performance management


promotion management


products & pricelist management



pipeline management




discount management


trade show marketing


create learning path


track learning progress


courses & assessment

create learning path

track learning progress



touchpoint management


channel management


database marketing


influencer marketing





international marketing


referral management


subscription management



follower management




sales review & feedback



revenue cycle management


relationship marketing


calendar management



advocacy management



distribution management


customer case management


conference call management



reputation management






opportunity management



community marketing



sales incentive management



motivation management


influencer management



billing and invoice management


membership management


sales quota management


Top Goals

Goals Achieved

  • Improve digital and social presence

  • Improve efficiency

  • Acquire customers

  • Enhance customer relationships

  • Build brand awareness

  • Improve brand engagement

  • Scale best practices

  • Improve ROI

  • Establish thought leadership

  • Improve internal communications

  • See 7 more
  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Scale best practices

  • Grow market share

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve digital and social presence

  • Establish thought leadership

  • Launch new products

  • Improve brand engagement

  • Improve efficiency

  • Improve internal communications

  • Increase customer life time value

  • Improve visibility

  • Improve stakeholder relations

  • Shorten ramp up time

  • Improve consistency

  • Reduce bounce

  • Improve navigation

  • Increase average basket value

  • Manage risk

  • See 20 more

Top Channels

Channels Used

  • social media

  • e-mail

  • website

  • user generated content

  • blogs

  • phone calls

  • video

  • Facebook

  • promotions

  • chat

  • offline

  • LinkedIn

  • Twitter

  • Instagram

  • newsletter

  • mobile

  • point of sale

  • on premises

  • trade shows

  • text SMS

  • mobile app

  • review sites

  • mass media

  • display advertisement

  • games

  • Slack

  • Amazon

  • events

  • Pinterest

  • television

  • print media

  • causes and charity

  • Facebook page

  • magazine

  • out of home

  • channel partners

  • Snapchat

  • Netflix

  • brochure

  • coupons

  • radio

  • mobile ads

  • support groups

  • movies

  • billboards

  • omnichannel

  • Whatsapp

  • Skype

  • newspaper

  • eBay

  • G2crowd

  • Facebook at work

  • Glassdoor

  • Yelp

  • Doubleclick

  • See 52 more
  • social media

  • e-mail

  • website

  • user generated content

  • blogs

  • phone calls

  • video

  • Facebook

  • promotions

  • chat

  • offline

  • LinkedIn

  • Twitter

  • Instagram

  • newsletter

  • mobile

  • point of sale

  • on premises

  • trade shows

  • text SMS

  • mobile app

  • review sites

  • mass media

  • display advertisement

  • games

  • Slack

  • Amazon

  • events

  • Pinterest

  • television

  • print media

  • causes and charity

  • Facebook page

  • magazine

  • out of home

  • channel partners

  • Snapchat

  • Netflix

  • brochure

  • coupons

  • radio

  • mobile ads

  • support groups

  • movies

  • billboards

  • omnichannel

  • Whatsapp

  • Skype

  • newspaper

  • eBay

  • G2crowd

  • Facebook at work

  • Glassdoor

  • Yelp

  • Doubleclick

  • See 52 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting