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Thryv vs Conviva: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Thryv vs. Conviva is based on a specific set of business needs and context. The comparison uses 2658 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Thryv and Conviva

Thryv, Vendasta Platform, OptifiNow, etc., belong to a category of solutions that help CRM, whereas Conviva, ListenFirst, Followerwonk, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Thryv covers Social Media Management with Social Media, Communication Management with Social Media, Content Management with Social Media, Engagement Management with Website, etc.

Conviva focuses on Social Media Management with Social Media, Communication Management with Video, Engagement Management with Social Media, Content Management with Chat, etc.

"I can monitor everything in real-time, and I have a genuine pulse of what’s going on in my business at all times. " - Brian Payne

"Partnering with Conviva gives us comprehensive, real-time intelligence about the viewer experience, and secure access to shared publisher customer data that helps us optimize video delivery. Joint Akamai and Conviva customers have easier access to v...isibility into performance across their workflows in order to more efficiently identify and troubleshoot any issues. " - PJ Joseph

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Thryv

Focus area

Thryv is better than Conviva for

Software Failure Risk

  • low

logo Conviva

Focus area

Software Failure Risk

  • medium

About

Thryv | platform that automates tasks and puts your customers at the center of your business

A real-time Intelligence platform for video and media streaming using a unique new intelligent video measurement and analytics architecture

Financials

IPO

Business Need

Total Processes
(we found evidences for)

64

45

Total Goals
(we found evidences for)

11

10

Top Processes

Evidences indicate better relative satisfaction


social media management

scheduling post to social media

engaging on social media

managing social media account

monitoring social media

social media analytics


communication management

sending & publishing communications

tracking & monitoring communications


content publishing


engagement management

engaging and following up


contact list management


sales document management

contract management

proposal & quote management


campaign management

campaign analytics


rating and review management



sales call management


social media marketing


helpdesk management


reputation management


relationship management



training & onboarding



conference call management


lifetime value management


generation of new leads


billing and invoice management


conversion management



competitive intelligence


customer feedback management


workflow management



influencer marketing


Top Goals

Goals Achieved

  • Improve digital and social presence

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve internal communications

  • Improve ROI

  • Grow market share

  • Improve brand engagement

  • Build brand awareness

  • Improve consistency

  • See 8 more
  • Improve ROI

  • Build brand awareness

  • Improve digital and social presence

  • Increase sales & revenue

  • Scale best practices

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Acquire customers

  • Grow market share

  • Establish thought leadership

  • See 7 more

Top Channels

Channels Used

  • social media

  • video

  • mass media

  • television

  • Twitter

  • Instagram

  • games

  • offline

  • chat

  • Snapchat

  • on premises

  • mobile

  • mobile app

  • point of sale

  • phone calls

  • blogs

  • user generated content

  • Facebook

  • promotions

  • website

  • See 17 more
  • social media

  • video

  • mass media

  • television

  • Twitter

  • Instagram

  • games

  • offline

  • chat

  • Snapchat

  • on premises

  • mobile

  • mobile app

  • point of sale

  • phone calls

  • blogs

  • user generated content

  • Facebook

  • promotions

  • website

  • See 17 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting