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unbounce vs Taboola: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of unbounce vs. Taboola is based on a specific set of business needs and context. The comparison uses 11498 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing unbounce and Taboola

unbounce, Instapage, Leadpages, etc., belong to a category of solutions that help Conversion Rate Optimization, whereas Taboola, Outbrain, Ceros, etc., belong to a category of solutions that help Content Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

unbounce covers Advertisement with Website, Generation Of New Leads with Website, Communication Management with Website, Campaign Management with Website, etc.

Taboola focuses on Advertisement with Website, Communication Management with Website, Engagement Management with Website, Content Management with Promotions, etc.

"We refuse to run paid ads on Google without Unbounce landing pages. Understanding the intricacies between both not only gets you better results, but saves you tons of time and money. Google will like you better, and your visitors will too. " - Jonathan Naccache

"We’ve been partnered with Taboola for several years now, and see them as an extension of our business to help grow our brand awareness in Australia. The Taboola campaign team has always delivered sensible, considered campaign strategies with profess...ional execution. " - Bill Richmond

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo unbounce

Focus area

unbounce is better than Taboola for

Software Failure Risk

  • low

logo Taboola

Focus area

Taboola is better than unbounce for

Software Failure Risk

  • medium

About

Landing Pages - Create a Dedicated Page for Your Campaign

Content Discovery and Native Advertising

Age

2009

2007

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

99

81

Total Goals
(we found evidences for)

19

17

Top Processes

Evidences indicate better relative satisfaction



generation of new leads


communication management

sending & publishing communications

tracking & monitoring communications


campaign monitoring

campaign analytics


searching for content


engagement management

engaging and following up



conference call management


competitive intelligence


conversion management



helpdesk management


social media management

scheduling post to social media

engaging on social media

social media analytics


training & onboarding





rating and review management



workflow management





personalized marketing


social media marketing


lead qualification

lead qualification: technographic


segmentation and targeting






contact list management

creating contact list



products & pricelist management


sales document management

proposal & quote management



account management


referral management



customer feedback management




promotion management



trade show marketing


courses & assessment

create learning path


discount management



lifetime value management


business development



community building






knowledge management



loyalty management


Top Goals

Goals Achieved

  • Acquire customers

  • Improve ROI

  • Enhance customer relationships

  • Scale best practices

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Launch new products

  • Establish thought leadership

  • Improve digital and social presence

  • Improve efficiency

  • Grow market share

  • Build brand awareness

  • Improve brand engagement

  • Shorten ramp up time

  • Reduce bounce

  • Increase customer life time value

  • Improve stakeholder relations

  • Improve visibility

  • Improve internal communications

  • See 16 more
  • Build brand awareness

  • Acquire customers

  • Increase sales & revenue

  • Scale best practices

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Improve brand engagement

  • Improve ROI

  • Grow market share

  • Improve efficiency

  • Launch new products

  • Improve internal communications

  • Improve visibility

  • Increase customer life time value

  • Improve stakeholder relations

  • Improve digital and social presence

  • Establish thought leadership

  • See 14 more

Top Channels

Channels Used

  • website

  • user generated content

  • blogs

  • social media

  • promotions

  • video

  • mobile

  • display advertisement

  • Facebook

  • omnichannel

  • e-mail

  • print media

  • magazine

  • phone calls

  • LinkedIn

  • Twitter

  • games

  • offline

  • mass media

  • television

  • mobile app

  • chat

  • on premises

  • Snapchat

  • Instagram

  • causes and charity

  • Facebook page

  • review sites

  • Amazon

  • trade shows

  • out of home

  • billboards

  • point of sale

  • Pinterest

  • newsletter

  • events

  • See 33 more
  • website

  • user generated content

  • blogs

  • social media

  • promotions

  • video

  • mobile

  • display advertisement

  • Facebook

  • omnichannel

  • e-mail

  • print media

  • magazine

  • phone calls

  • LinkedIn

  • Twitter

  • games

  • offline

  • mass media

  • television

  • mobile app

  • chat

  • on premises

  • Snapchat

  • Instagram

  • causes and charity

  • Facebook page

  • review sites

  • Amazon

  • trade shows

  • out of home

  • billboards

  • point of sale

  • Pinterest

  • newsletter

  • events

  • See 33 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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low

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Migration Risk

low

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medium

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Business Setting