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Upland adestra vs ExpertSender: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Upland adestra vs. ExpertSender is based on a specific set of business needs and context. The comparison uses 1659 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Upland adestra and ExpertSender

Upland adestra, ExpertSender, ActiveTrail, Delivra, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Upland adestra covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Helpdesk Management, etc.

ExpertSender focuses on Workflow Management with E-Mail, Engagement Management with E-Mail, Segmentation And Targeting with E-Mail, Communication Management with E-Mail, etc.

"We needed a reliable partner in this endeavour, and that’s why we’ve been a long-time partner and advocate of [Upland] Adestra. Their continued focus on development, advanced technology capabilities, and support through customer service is unrivaled... in their industry. " - Andrew Hinton

"The Shopping Cart Abandonment and Product Recommendation modules helped us recover a substantial number of abandoned carts and grow sales with recommendations in our newsletters. ExpertSender’s strategic advice and willingness to experiment with dif...ferent solutions is highly valued by our team. " - Przemysław Słaby

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Upland adestra

Focus area

Software Failure Risk

  • low

logo ExpertSender

Focus area

Software Failure Risk

  • medium

About

Email automation software that inspires engagement and drives conversions

Marketing Automation tool to grow ecommerce stores

Age

2010

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

50

34

Total Goals
(we found evidences for)

10

9

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


campaign management

campaign analytics


helpdesk management


social media management

social media analytics

scheduling post to social media


competitive intelligence


generation of new leads


segmentation and targeting


loyalty management

customise loyalty program


training & onboarding


sales document management

contract management



personalized marketing


contact list management


social media marketing


workflow management


conference call management


rating and review management


international marketing


lead qualification



content management


customer feedback management


products & pricelist management






Top Goals

Goals Achieved

  • Enhance customer relationships

  • Scale best practices

  • Acquire customers

  • Improve ROI

  • Increase sales & revenue

  • Grow market share

  • Build brand awareness

  • Launch new products

  • Improve digital and social presence

  • Improve navigation

  • See 7 more
  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Acquire customers

  • Improve consistency

  • Grow market share

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve efficiency

  • See 6 more

Top Channels

Channels Used

  • e-mail

  • offline

  • point of sale

  • website

  • omnichannel

  • display advertisement

  • social media

  • Facebook

  • newsletter

  • mobile

  • promotions

  • coupons

  • See 9 more
  • e-mail

  • offline

  • point of sale

  • website

  • omnichannel

  • display advertisement

  • social media

  • Facebook

  • newsletter

  • mobile

  • promotions

  • coupons

  • See 9 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

low

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medium

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Business Setting