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Upwave vs Contify: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Upwave vs. Contify is based on a specific set of business needs and context. The comparison uses 1317 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Upwave and Contify

Upwave, Contify, Pathmatics, Voluum, etc., belong to a category of solutions that help Marketing Data Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Upwave covers Advertisement with Review Sites, Market Research, Collaboration, Communication Management, etc.

Contify focuses on Competitive Intelligence, Communication Management with Phone Calls, Knowledge Management, Market Research with Website, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Upwave

Focus area

Upwave is better than Contify for

Software Failure Risk

  • low

logo Contify

Focus area

Contify is better than Upwave for

Software Failure Risk

  • low

About

Analytics Platform for Brand Marketers

Contify: Market Intelligence Platform

Age

2012

Financials

SERIES B

PRIVATE

Business Need

Total Processes
(we found evidences for)

55

45

Total Goals
(we found evidences for)

12

8

Top Processes

Evidences indicate better relative satisfaction





communication management

sending & publishing communications

tracking & monitoring communications


workflow management




engagement management

engaging and following up


content management


helpdesk management


training & onboarding



loyalty management

customise loyalty program


campaign management



customer feedback management


lead qualification

lead qualification: technographic




sales document management

proposal & quote management


contact list management


generation of new leads


social media management

monitoring social media


competitive intelligence


knowledge management


business development


account management


merger and acquisition


rating and review management



relationship marketing



Top Goals

Goals Achieved

  • Build brand awareness

  • Improve brand engagement

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Scale best practices

  • Establish thought leadership

  • Launch new products

  • Grow market share

  • Improve digital and social presence

  • Acquire customers

  • Improve ROI

  • Improve internal communications

  • See 9 more
  • Launch new products

  • Establish thought leadership

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Grow market share

  • Enhance customer relationships

  • Acquire customers

  • Improve brand engagement

  • See 5 more

Top Channels

Channels Used

  • social media

  • website

  • video

  • newsletter

  • phone calls

  • e-mail

  • user generated content

  • blogs

  • print media

  • newspaper

  • Facebook

  • Instagram

  • offline

  • trade shows

  • Twitter

  • on premises

  • point of sale

  • See 14 more
  • social media

  • website

  • video

  • newsletter

  • phone calls

  • e-mail

  • user generated content

  • blogs

  • print media

  • newspaper

  • Facebook

  • Instagram

  • offline

  • trade shows

  • Twitter

  • on premises

  • point of sale

  • See 14 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting