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WP Engine vs FullStory: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of WP Engine vs. FullStory is based on a specific set of business needs and context. The comparison uses 5713 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing WP Engine and FullStory

WP Engine belong to a category of solutions that help Web Security, whereas FullStory belong to a category of solutions that help Conversion Rate Optimization. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

WP Engine covers Helpdesk Management with Website, Content Management with Website, Engagement Management with Website, Communication Management with Website, etc.

FullStory focuses on Engagement Management with Website, Products & Pricelist Management, Helpdesk Management with Chat, Customer Feedback Management, etc.

"WP Engine provided the most simplicity and ease for our eCommerce team. It made it easy for them to do one-click backups, create clone installs, and rely on rapid support, which was absolutely critical for us. The minute we tried WP Engine and teste...d it out, it was just a very simple decision. " - Justin Sharp

"The user frustration metrics in FullStory help us zoom in on issues that we weren’t even aware of. When you look at a website every day, it’s easy to become desensitized to the barriers that can exist for first-time visitors and potential customers.... With FullStory, we can quickly figure out why users are behaving in certain ways and uncover issues and growth opportunities that weren’t even on our radar. " - Michelle Smith

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo WP Engine

Focus area

Software Failure Risk

  • low

logo FullStory

Focus area

FullStory is better than WP Engine for

Software Failure Risk

  • medium

About

WordPress Hosting, Perfected. WP Engine®

FullStory - Digital Experience Analytics, Session Replay, Heatmaps

Financials

PRIVATE

SERIES C

Business Need

Total Processes
(we found evidences for)

71

64

Total Goals
(we found evidences for)

17

12

Top Processes

Evidences indicate better relative satisfaction


helpdesk management


content management

content publishing


communication management

sending & publishing communications


engagement management

engaging and following up


referral management



workflow management


training & onboarding



sales document management

contract management

proposal & quote management




lead qualification

lead qualification: technographic


generation of new leads




social media management

engaging on social media

social media analytics


products & pricelist management


knowledge management


lifetime value management


competitive intelligence


customer feedback management

measuring net promoter score

measuring customer satisfaction


conversion management



promotion management


account management



sales call management

objection handling



discount management


contact list management


rating and review management





customer case management


segmentation and targeting


Top Goals

Goals Achieved

  • Acquire customers

  • Improve efficiency

  • Increase sales & revenue

  • Grow market share

  • Launch new products

  • Scale best practices

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Establish thought leadership

  • Improve internal communications

  • Improve digital and social presence

  • Improve ROI

  • Build brand awareness

  • Improve brand engagement

  • Manage risk

  • Reduce bounce

  • Increase customer life time value

  • See 14 more
  • Enhance customer relationships

  • Acquire customers

  • Improve digital and social presence

  • Increase sales & revenue

  • Launch new products

  • Enter new markets internationally or locally

  • Scale best practices

  • Improve internal communications

  • Improve efficiency

  • Grow market share

  • Improve ROI

  • Establish thought leadership

  • See 9 more

Top Channels

Channels Used

  • website

  • chat

  • user generated content

  • blogs

  • mobile

  • offline

  • phone calls

  • e-mail

  • social media

  • promotions

  • mobile app

  • games

  • point of sale

  • video

  • Slack

  • Twitter

  • LinkedIn

  • movies

  • display advertisement

  • on premises

  • events

  • trade shows

  • review sites

  • Amazon

  • See 21 more
  • website

  • chat

  • user generated content

  • blogs

  • mobile

  • offline

  • phone calls

  • e-mail

  • social media

  • promotions

  • mobile app

  • games

  • point of sale

  • video

  • Slack

  • Twitter

  • LinkedIn

  • movies

  • display advertisement

  • on premises

  • events

  • trade shows

  • review sites

  • Amazon

  • See 21 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting