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Yardi Matrix vs Copper: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Yardi Matrix vs. Copper is based on a specific set of business needs and context. The comparison uses 4853 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Yardi Matrix and Copper

Yardi Matrix, and Copper belong to a category of solutions that help CRM. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Yardi Matrix covers Market Research, Market Survey, Competitive Intelligence with Offline, Pipeline Management, etc.

Copper focuses on Engagement Management with E-Mail, Contact List Management with E-Mail, Lead Tracking, Lead Management, etc.

"A few years ago we signed on for a national account with Yardi Matrix at the urging of our Investment Sales Advisors and Mortgage Bankers. Everyone is happy with the product and the data. The navigation is even easy enough for those with lesser tech... skills. Our people have confidence in the data and the detailed reports are widely used in our offices around the country. " - Terri Rubin

"We design, build, deploy and operate the world's most productive indoor farming solutions. Our TerraFarms are co-located next to distribution centers and points of consumption. In turn, food miles are eliminated, therefore greatly reducing our carbo...n footprint while providing fresh, locally grown produce. " - Brandon Martin

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Yardi Matrix

Focus area

Software Failure Risk

  • medium

logo Copper

Focus area

Copper is better than Yardi Matrix for

Software Failure Risk

  • medium

About

Yardi Matrix: Commercial Real Estate Data and Research

Copper | CRM Software Built for Google & G-Suite

Financials

Business Need

Total Processes
(we found evidences for)

11

89

Total Goals
(we found evidences for)

5

13

Top Processes

Evidences indicate better relative satisfaction


competitive intelligence


pipeline management


communication management

sending & publishing communications



discount management


promotion management


engaging and following up


engagement management

engaging and following up




creating contact list


contact list management

creating contact list




workflow management


generation of new leads



helpdesk management


business development


contract management


proposal & quote management



sales document management

contract management

proposal & quote management


training & onboarding


relationship management


opportunity management


conversion management


meeting management



sales call management

meeting management


account management




lead qualification: technographic


lead qualification: demographic


lead qualification

lead qualification: technographic

lead qualification: demographic


social media analytics


social media management

social media analytics


follower management


campaign management



measuring customer satisfaction


customer feedback management

measuring customer satisfaction




conference call management




products & pricelist management


sales review & feedback


rating and review management


content management





segmentation and targeting


relationship marketing


Top Goals

Goals Achieved

  • Grow market share

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Acquire customers

  • Improve efficiency

  • See 2 more
  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Scale best practices

  • Improve internal communications

  • Improve stakeholder relations

  • Launch new products

  • Build brand awareness

  • Grow market share

  • Enter new markets internationally or locally

  • Improve visibility

  • Improve ROI

  • Improve digital and social presence

  • See 10 more

Top Channels

Channels Used

  • e-mail

  • phone calls

  • offline

  • mobile

  • point of sale

  • website

  • mobile app

  • video

  • social media

  • on premises

  • promotions

  • user generated content

  • blogs

  • chat

  • Facebook

  • events

  • trade shows

  • Slack

  • games

  • See 16 more
  • e-mail

  • phone calls

  • offline

  • mobile

  • point of sale

  • website

  • mobile app

  • video

  • social media

  • on premises

  • promotions

  • user generated content

  • blogs

  • chat

  • Facebook

  • events

  • trade shows

  • Slack

  • games

  • See 16 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting