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Zoho Campaigns vs EmailOctopus: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Zoho Campaigns vs. EmailOctopus is based on a specific set of business needs and context. The comparison uses 5449 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Zoho Campaigns and EmailOctopus

Zoho Campaigns, EmailOctopus, Robly, Brevo, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Zoho Campaigns covers Campaign Management with E-Mail, Communication Management with E-Mail, Engagement Management with E-Mail, Workflow Management with E-Mail, etc.

EmailOctopus focuses on Communication Management with E-Mail, Helpdesk Management, Engagement Management with E-Mail, Drip Marketing with E-Mail, etc.

"3Ding improved their click rate by 100% using Zoho Campaigns. " - Vijay Srinivas

"A friend recommended EmailOctopus to me. I was impressed by the features, reviews, and the competitive pricing. I haven’t looked back ever since. " - Andrea Bosoni

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Zoho Campaigns

Focus area

Zoho Campaigns is better than EmailOctopus for

Software Failure Risk

  • low

logo EmailOctopus

Focus area

EmailOctopus is better than Zoho Campaigns for

Software Failure Risk

  • low

About

Email marketing software that drives sales.

EmailOctopus - Email marketing for less

Age

1996

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

85

56

Total Goals
(we found evidences for)

14

11

Top Processes

Evidences indicate better relative satisfaction


campaign analytics

campaign monitoring


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up

engaging with scheduling & cadence


workflow management


social media management

social media analytics

scheduling post to social media

engaging on social media

managing social media account


contact list management


helpdesk management


generation of new leads



social media marketing



sales document management

proposal & quote management

contract management


content management

content publishing





conference call management



customer feedback management



competitive intelligence


training & onboarding




segmentation and targeting





loyalty management

identify target customers


trade show marketing


products & pricelist management


conversion management


relationship management



lead qualification

lead qualification: behavioural

lead qualification: technographic


outbound marketing



performance management



business development


account management



rating and review management



customer case management



Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Scale best practices

  • Launch new products

  • Enter new markets internationally or locally

  • Build brand awareness

  • Grow market share

  • Improve ROI

  • Improve internal communications

  • Improve brand engagement

  • Reduce bounce

  • Improve efficiency

  • Improve digital and social presence

  • See 11 more
  • Acquire customers

  • Increase sales & revenue

  • Grow market share

  • Build brand awareness

  • Enhance customer relationships

  • Improve ROI

  • Enter new markets internationally or locally

  • Improve internal communications

  • Launch new products

  • Improve brand engagement

  • Improve digital and social presence

  • See 8 more

Top Channels

Channels Used

  • e-mail

  • social media

  • review sites

  • Amazon

  • promotions

  • newsletter

  • user generated content

  • blogs

  • offline

  • point of sale

  • website

  • events

  • phone calls

  • mass media

  • television

  • Facebook

  • causes and charity

  • mobile

  • mobile app

  • See 16 more
  • e-mail

  • social media

  • review sites

  • Amazon

  • promotions

  • newsletter

  • user generated content

  • blogs

  • offline

  • point of sale

  • website

  • events

  • phone calls

  • mass media

  • television

  • Facebook

  • causes and charity

  • mobile

  • mobile app

  • See 16 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting