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Zoho Campaigns vs Yespo Оmnichannel CDP: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Zoho Campaigns vs. Yespo Оmnichannel CDP is based on a specific set of business needs and context. The comparison uses 6136 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Zoho Campaigns and Yespo Оmnichannel CDP

Zoho Campaigns, Robly, Brevo, etc., belong to a category of solutions that help Email Marketing, whereas Yespo Оmnichannel CDP, Bloomreach, Cordial Platform, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Zoho Campaigns covers Campaign Management with E-Mail, Communication Management with E-Mail, Engagement Management with E-Mail, Workflow Management with E-Mail, etc.

Yespo Оmnichannel CDP focuses on Communication Management with E-Mail, Workflow Management with E-Mail, Campaign Management with E-Mail, Engagement Management with E-Mail, etc.

"The Zoho Campaigns support team has been really excellent and there is a great “can do” ethos in the team. " - Kieran Stafford

"We use eSputnik for both trigger messages, together with CRM, aimed at recurrency and cross-selling and mass mailing of promo offers for our subscribe. " - Oleksandr Kurdiuk

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Zoho Campaigns

Focus area

Software Failure Risk

  • low

logo Yespo Оmnichannel CDP

Focus area

Yespo Оmnichannel CDP is better than Zoho Campaigns for

Software Failure Risk

  • low

About

Email marketing software that drives sales.

Multichannel marketing strategies to increase business efficiency

Age

1996

Financials

PRIVATE

Business Need

Total Processes
(we found evidences for)

85

71

Total Goals
(we found evidences for)

14

11

Top Processes

Evidences indicate better relative satisfaction


campaign analytics

campaign monitoring


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up

engaging with scheduling & cadence


workflow management


social media management

social media analytics

scheduling post to social media

engaging on social media

managing social media account


contact list management


helpdesk management


generation of new leads



social media marketing



sales document management

proposal & quote management

contract management


content management

content publishing





conference call management



customer feedback management



competitive intelligence


training & onboarding




segmentation and targeting





loyalty management

identify target customers


trade show marketing


products & pricelist management


conversion management


relationship management



lead qualification

lead qualification: behavioural


outbound marketing



performance management



business development


account management



promotion management



personalized marketing


discount management


touchpoint management


courses & assessment

create learning path


channel management




lifetime value management




international marketing



Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Scale best practices

  • Launch new products

  • Enter new markets internationally or locally

  • Build brand awareness

  • Grow market share

  • Improve ROI

  • Improve internal communications

  • Improve brand engagement

  • Reduce bounce

  • Improve efficiency

  • Improve digital and social presence

  • See 11 more
  • Increase sales & revenue

  • Enhance customer relationships

  • Acquire customers

  • Improve ROI

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Improve efficiency

  • Improve internal communications

  • Grow market share

  • Scale best practices

  • Improve consistency

  • See 8 more

Top Channels

Channels Used

  • e-mail

  • promotions

  • omnichannel

  • website

  • user generated content

  • blogs

  • text SMS

  • newsletter

  • social media

  • offline

  • mobile

  • chat

  • point of sale

  • phone calls

  • coupons

  • on premises

  • Facebook

  • display advertisement

  • Whatsapp

  • trade shows

  • mobile app

  • Instagram

  • video

  • See 20 more
  • e-mail

  • promotions

  • omnichannel

  • website

  • user generated content

  • blogs

  • text SMS

  • newsletter

  • social media

  • offline

  • mobile

  • chat

  • point of sale

  • phone calls

  • coupons

  • on premises

  • Facebook

  • display advertisement

  • Whatsapp

  • trade shows

  • mobile app

  • Instagram

  • video

  • See 20 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting