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Zoho Social vs Brand24: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Zoho Social vs. Brand24 is based on a specific set of business needs and context. The comparison uses 26501 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Zoho Social and Brand24

Zoho Social, Brand24, Sprout Social, Agorapulse, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Zoho Social covers Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Content Management with Social Media, etc.

Brand24 focuses on Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Helpdesk Management, etc.

"My favorite feature is the SmartQ " - Bob L

"While working on the new app, we were interested how our users were using the older version, and how they would like to do it in the ideal world. To find out, we used Brand24 social media monitoring - we simply took a look at markets where were pres...ent " - Krzysiek Radoszewski

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Zoho Social

Focus area

Zoho Social is better than Brand24 for

Software Failure Risk

  • medium

logo Brand24

Focus area

Brand24 is better than Zoho Social for

Software Failure Risk

  • medium

About

The easiest way to manage your brands on social media

Brand24 - Social Media Monitoring Tool

Age

1996

2011

Financials

PRIVATE

SEED

Business Need

Total Processes
(we found evidences for)

106

63

Total Goals
(we found evidences for)

16

13

Top Processes

Evidences indicate better relative satisfaction


social media management

scheduling post to social media

engaging on social media

managing social media account

social media analytics

monitoring social media


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up


searching for content



social media marketing




touchpoint management


generation of new leads



channel management


helpdesk management


campaign management

campaign analytics

campaign monitoring




sales document management

contract management

proposal & quote management


workflow management



follower management


products & pricelist management


contact list management



conversion management


training & onboarding


customer feedback management

measuring customer satisfaction


lifetime value management




competitive intelligence





calendar management


performance management


lead qualification


business development



reputation management


opportunity management



relationship management


community building


account management


rating and review management



loyalty management

identify target customers








distribution management




influencer marketing



Top Goals

Goals Achieved

  • Improve digital and social presence

  • Build brand awareness

  • Acquire customers

  • Improve brand engagement

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve efficiency

  • Improve ROI

  • Enter new markets internationally or locally

  • Improve internal communications

  • Establish thought leadership

  • Scale best practices

  • Grow market share

  • Improve navigation

  • Launch new products

  • Improve stakeholder relations

  • See 13 more
  • Acquire customers

  • Build brand awareness

  • Improve brand engagement

  • Improve digital and social presence

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Grow market share

  • Enter new markets internationally or locally

  • Improve internal communications

  • Launch new products

  • Scale best practices

  • Establish thought leadership

  • See 10 more

Top Channels

Channels Used

  • social media

  • user generated content

  • blogs

  • chat

  • website

  • e-mail

  • Slack

  • Facebook

  • Instagram

  • promotions

  • Twitter

  • LinkedIn

  • games

  • mobile

  • offline

  • point of sale

  • phone calls

  • mobile app

  • Facebook page

  • video

  • review sites

  • print media

  • magazine

  • Yelp

  • Tripadvisor

  • See 22 more
  • social media

  • user generated content

  • blogs

  • chat

  • website

  • e-mail

  • Slack

  • Facebook

  • Instagram

  • promotions

  • Twitter

  • LinkedIn

  • games

  • mobile

  • offline

  • point of sale

  • phone calls

  • mobile app

  • Facebook page

  • video

  • review sites

  • print media

  • magazine

  • Yelp

  • Tripadvisor

  • See 22 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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high

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Integration Risk

medium

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low

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Migration Risk

low

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medium

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Business Setting